Ad extension are just additional part in your ad that targeting specific link in your website. Ads extension serve to increase the attractiveness of your ad, so that it is easier for readers to click on your ad. Some of the types of Ad Extensions that you can use are: a. Sitelink
Site Extension aims to direct customers to a specific page of a website. We can direct them to the product page, contact page, about us page, etc. Let's have a look at the fol owing example.
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The Sitelink Extension is pretty easy to make. You need to enter a Sitelink Text, two lines of Description, and a Final URL that directs the customer to a specific page on the website.
This is a preview of Site Extension on Desktop. Your ad wil look more broad and professional, so it wil increase the tendency of customers to click on your ad.