Chapter 1 - The Struggle Is Real
Yes, it is.
This is what the weight loss companies and diet pills manufacturers don’t want you to know. Weight loss is a difficult process.
The concept is brain dead simple. All you need to do is burn more calories than you consume. That’s all it is. If you remove all the fluff and hype, it always boils down to this one principle.
You need to eat the right foods in the right quantities and get sufficient exercise.
The diet pill companies will tell you that you can achieve staggering results – “Lose 12 Pounds in 7 Days!” without starving yourself. Easy weight loss! That’s always their angle.
Common sense will tell you that these pills will never work. After all, how can you lose weight by eating something else?
To convince you that these pills work, the supplement companies will list a whole range of ingredients that sound exotic and supposedly have fat burning properties.
Women believe this hype because the truth is a bitter pill to swallow. Cleaning up your diet and exercising is difficult. Taking weight loss pills is easy.
And everybody wants easy.
Easy often leads to disappointment, regret, a loss of time and money. This is a heavy price to pay because most often, you’ll never see any results.
That’s why you see women going from pill to pill. That’s why new weight loss supplements keep hitting the market. When people realize that it’s not working, they try the next product and the next and the next… This vicious cycle just doesn’t end.
You need to understand that in most cases, you gained the weight gradually. Nobody wakes up 20 pounds heavier overnight. Your body got fatter over time.
In order to lose the fat, it will take time. This book says that you’ll transform your body in 28 days… and it will. If you do what it says.
It doesn’t make wild promises of losing 20 pounds in a week. In best case scenarios, you might lose 3 to 4 pounds a week. In 4 weeks, you’ll lose about 12 pounds… or maybe 8.
It all depends on your body. The more excess weight you have, the more weight you’ll lose. It’s a strange contradiction but generally, fatter people lose weight faster.
The leaner you get, the more challenging it becomes.
Whatever the case may be, 28 days is a good time frame to aim for. You will definitely see the difference
There is a quote in the fitness industry.
It takes 4 weeks for you to see your body changing.
It takes 8 weeks for your friends and family.
It takes 12 weeks for the rest of the world.
KEEP GOING
This is very true. In 28 days, the transformation that you see will give you the motivation to keep going because you know that what you’re doing works.
Most people give up because they can’t see results fast enough. Usually, they’ve just not given themselves enough time.
You’ll need to plan your weight loss and then you’ll realize just how long it will take you to reach your goal. We’ll be looking at this in the next chapter.
What’s really important is that it keeps things realistic for you. If you’re looking at an 8 week stretch to reach your dream body, you’ll not lose motivation and give up after 2 weeks because you have six more weeks to go.
You also will not believe the hype that the infomercials and supplements throw at you.
You body works at its own pace. It’s not affected by hype or fantasies. Weight loss is based on natural laws. You wear what you eat. You need to move more… and you need to stay the course. This is what transforms your body.
It doesn’t sound glamorous or fun… but the truth seldom does.
Nevertheless, you can lose weight. You ALWAYS can. Now let’s move on to the next chapter where I show you just how long it’ll take you to reach your desired weight.