3 Paths to Internet Wealth by Robert B. Ingalls - HTML preview

products but not edit them in any way. You cannot put your

name as the author of the product as well. Nor can you add or

edit the content in any manners. With Master Resell Rights, you

can also sell or give away the resell rights to others, and often

you can give away the Master Resell Rights, allowing others to

resell the resell rights.

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Resell Rights: This is the weakest of all rights and therefore, the

least valuable. You can only resell the product. You cannot

change it in any way and you cannot giveaway or sell the resell

rights either.

---o0o---

Basically, a PLR/MRR contract (or terms & conditions) will look

like this:

[YES] Can be edited

[YES] Can put your name as the author.

[YES] Can be broken down into articles.

[YES] Can be used as web or e-zine content.

[YES] Can be added into membership websites.

[YES] Can be sold in any format.

[YES] Can be packaged.

[YES] Can be offered as a bonus.

[YES] Can be given away (in any format).

[NO] Can be sold on auction sites.

[NO] Can offer (Master) Resell Rights

[NO] Can resell Private Label Rights.

[YES] Can be published offline.

---o0o---

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To find high quality PLR/MRR materials, I recommend you to

these following two websites:

1. The Warrior Forum

(http://www.warriorforum.com/)

2. Resale Superstore

(http://master-resale-rights.com/)

By the way, this book is not created from PLR materials. It is my

own work! 

3) Using Public Domain Works

Public domain works are products whose copyright has expired.

You can recycle the public domain materials and modify them

into your own information product, then re-copyright and sell it.

The largest public domain resource on the Internet is

Gutenberg.org.

4) Hiring A Ghost Writer

In the economics perspective, outsourcing is always the optimal

solution to your business because it saves you time to fully

specialize on your core competencies and maximize your

business outcome.

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If you are not strong in writing, and you are willing to spend

some money, then outsourcing is the great option for you.

There are bunches of hungry and skillful ghost writers out there.

They are superb at writing but not marketing. That’s why most

of them focus fully on writing and the Internet marketers are

those who monetize on their works. Why we call these people

ghost writers? Simply because we don’t really know who they

are, and may never ever have a chance to see them in person…

until we all become ghosts!!! (Well, just kidding over here!).

You can find many good writers on Elance, who are equipped

with full resume, track records and client ratings. Besides, you

can also visit Fiverr and hire someone to do the work for you for

only $5. Similar to Elance, Fiverr allows you to view the full

ratings of the service providers so that you can make better

decision.

By the way, this book is not written by ghost writers. 

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---o0o---

Well, I hope this has given you a better idea how to start your

own infopreneur journey. I can tell you that this business is huge

and growing.

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Selling Your Information Product

Before distributing your information product, I recommend you

register for a PayPal account. This is the most convenient

electronic payment solutions nowadays.

You can sign up for a personal account with Paypal. Along the

way while you are growing your Internet business, you can start

upgrading to premier or business account.

You can sell your information products through three main

channels as demonstrated on the earlier infopreneur roadmap. I

am going to explain a little more in details how each channel

works.

Selling Your Information Products Online

There are various ways to sell your products online. For a start,

you can concentrate on these following two methods:

1) eBay listings

You can list your information products on eBay, create a PayPal

“Pay Now” button, upload your product to the Internet, and give

customers the download link after they make payments.

You can upload your information products to:

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o Your website

o A WordPress blog

o Free sharing services: YouSendIt, MediaFire etc.

There are three really neat tricks for promoting and advertising

your products on eBay.

First, eBay auctions can be used as a test-bed for a new product

prior to its official launch. You put your product up for auction

and open bidding to start out. The idea is to sell x number of

copies until you determine the highest average price that

customers are willing to pay for your product. This way, you not

only get some important data on pricing, but you also get

something else: exposure.

Second, your “About Me” page is another great promotional tool.

While eBay forbids linking out to other sites in your auctions,

you can link to several outside URLs of your choice in your

profile.

Third, you can use eBay for list building. You'll have your

customer's email address automatically when he pays you. So

you can send him follow up emails in the future when you launch

new products.

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2) Digital Product Marketplace

Earlier in this book, I have introduced Clickbank as the largest

digital products’ marketplace on the Internet. Now, we are

visiting it again, because as an infopreneur, it is a great platform

for you to sell your information products. When you sign up as

an affiliate at Clickbank, by default you can be a vendor yourself

if you already have something to sell.

Selling information products with Clickbank, you don’t need to

worry much about customer transaction and communication

because Clickbank will do all the work for you. (Of course you

still have to respond to customer enquiries, but Clickbank makes

it really simple for you to do so).

If you own a great product, you don’t need to worry much about

marketing either. A big team of affiliates at Clickbank will be able

to promote your products for you. You just need to get your

product launched, then run a JV competition, and watch the

affiliates promote your products.

However, Clickbank is quite a premium place to start with,

especially for those of you who have budget constraint. You have

to pay a listing fee of $50 to list your product on Clickbank; and

the transaction fee is quite high for each of the sale you make.

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In this case, you can head towards DigiResults

(http://digiresults.com/)

and

Click2Sell

(http://www.click2sell.eu/) to start distributing your products at no cost. You only pay transaction fees when you make a sale;

and the rate is much lower than Clickbank. The only trade-off is

that the affiliate base of these two networks is not as strong as

Clickbank.

Selling MRR and PLR

If you can buy PRL products to create your articles or ebook, you

can also sell your information products as MRR or PLR products.

You can sell or giveaway MRR if your products contains link to

your landing page or affiliate offers, or if you simply want to

build your brand and let many people know about you.

You can sell PLR if you have the ability to write quick and decent

contents in short periods of time.

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PLR materials don’t need to be superb quality products with nice

graphics and layout, because people will still modify them

anyway. Selling PLR is a very profitable business because not

many people can write well and fast, and most of them need

contents on the go.

If you want to sell PLR, you have the option to protect your

creator rights such as imposing certain price restriction as an

anti-dumping policy. Do refer to the sample PLR terms &

conditions introduced earlier to come up with your own.

Publishing Information Products Offline

When you have a great piece of content, you can go ahead and

publish your information products with major publishing houses

or book retailers locally and globally.

In this section, I’m going to reveal some convenient platforms for

you to start publishing and selling your information products,

especially books, offline.

1) Self-publishing services

There are two channels for you to self-publish your physical

books.

- Createspace (https://www.createspace.com/)

- Lulu (http://www.lulu.com/)

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Createspace is a publishing-on-demand company owned by

Amazon. It allows you to publish your contents at no cost, as

physical books, CDs or DVDs, and distribute your contents on

Amazon with no additional charge. If you pay upgrading fees, it

can make your books available to major online and offline

retailers, libraries and academic institutions through the

company’s arrangement with Ingram, Baker & Taylor. It can also

make your books available directly to certified retailers through

its wholesale website.

The Createspace platform provides you with step-by-step

guidelines to publish your books, from registering for an ISBN,

formatting your interior layout, designing your cover, pricing

and distributing your books. Of course, if you have budget, you

can pay Createspace to do most of the steps for you. But it is

interesting to find out how to do it yourself step by step. I really

enjoyed it when I first got started.

Another self-publishing company is called Lulu. The company

has over 1.1 million creators from more than 200 countries and

territories who sign up to publish their contents. Each month,

Lulu adds approximately 20,000 titles to its catalog.

Similar to Createspace, it’s free to publish at Lulu, and you can

create everything from hardcover and paperback books, to

eBooks, photo books and calendars.

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The company operates a global print network and provides

worldwide distribution so that authors can reach readers from

all over the world. Lulu expands its distribution networks to

Amazon, Barnes & Nobles and many international book retailers.

Lulu also provides expert assistance services for authors who

have budget. Its services range from cover design, editing,

formatting and marketing.

2) Publishing ebooks for e-reader devices

Hooray… statistics time again! I love playing with numbers… At

the time of this writing, the market share for mobile tablets is

demonstrated in the pie chart below:

(Source: equities.com)

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And the trend of reading ebooks on these mobile devices is rising

significantly. According to a research done by author

Christopher Maselli, Amazon Kindle controls over 60% of the

entire ebook market and the number is rising. Apple iPad

controls about 16% of the e-reader market while Barnes &

Nobles’ Nook controls 20% of the market. You can see that

Kindle is currently the market leader of this segment.

Nielsen’s research also reveals that 44% Kindle users are high

income individuals who make more than $80,000 a year. 27% of

them possess a Master’s degree or PhD. Half of the Kindle

owners worldwide are below 35 years old.

Los Angeles Times reveals that among hard-core readers who go

through 25 books or more a year, 44% prefer using Kindle on

the iPad.

So, the point I want to make here is that e-reader book is a huge

and fast growing market, especially Kindle. A poll conducted by

Harris Interactive in 2010, from the responses of 2,775 adults,

indicates that while 19% of all Americans read 21 or more books

a year, 26% of those who own e-readers read 21 or more books

a year.

E-reader devices have totally transformed people’s reading habit

worldwide; and this opens a wide horizon for infopreneurs who

would like to enter this lucrative market.

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Before showing you how to start, I would like to quote one more

finding from AOL Daily Finance: One author who declared to

have sold 6,315 titles through Amazon, only reported 16 copies

in iBookstore sales.

---o0o---

Now,

let’s

visit

Amazon

Kindle’s

website

at

https://kdp.amazon.com/ to create a free account and start publishing your information products. Do spend some time to

read the publishing guidelines, especially the formatting and

publishing process.

Once you are ready to launch your very first product, just go

ahead and do it step-by-step. It’s really simple. Don’t sell any

MRR products there because Amazon hates to see duplicated

contents on their bookstore.

Below are some basic rules to optimize the formatting of your

Kindle book:

- No header

- No footer

- No page number

- Book title font =16

- Book chapter font = 14

- Text font = 12

- No bullet and numbering (just do it manually)

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- Page Break after each chapter’s last sentence

After successfully publishing your book on Kindle, you can go

back to Lulu to publish an ebook. Your ebook will be distributed

to Barnes & Noble’s Nook store and Apple’s iBookstore. When

publishing on Lulu, do not include any table in your source file.

Take screenshots if you need to have tables.

Lulu will convert your ebook into epub format. You don’t need to

have a table of contents for epub files. It will automatically

generate for you, as long as you format your documents with the

following:

- Chapter headlines: Heading 1

- Section headlines: Heading 2

- Sub-section headline: Heading 3

And you are now ready to publish your contents!

Fantastic! Isn’t it?

Once you have got all the books listed, just spend your effort in

marketing them, and see the royalties flow in.

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3) Publishing books offline

With a good piece of content, you can approach major publishing

houses locally and globally to submit your manuscript for their

reviews. Once your book is approved and published, you will

start seeing passive income!

One technique to earn more royalty every year is to keep

updating your content so that the new edition of your book

continues to sell well.

Again, you don’t need to be an expert to become a best-seller.

Robert Kiyosaki, the best-selling author of Rich Dad, Poor Dad

once emphasized during an interview that he is not a best-

writing author but his book still sells well because he knows how

to target the audience and market his books properly.

Who knows you might be the next best-selling author?

---o0o---

You’ve made it! Now it’s time to see the 3 paths to Internet

wealth integrate into a single system… Over please…

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Putting Everything Together

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Conclusion

Does it seem too complicated to make money online? Well, to tell

the truth, it is much simpler than making money offline!

I hope you enjoy reading this book. I believe it has provided you

with the basic principles of Internet marketing for your future

success.

Before we end, I would want to emphasize that Internet

marketing is not a get-rich-quick scheme. As far as I observe,

most of the get-rich-quick schemes promise to help you make

money faster than you can imagine, and in the end they run

away with your money.

If you do it the right way, you will be able to stay away from the

scammers and secure your decent stream of income online for

the long-term.

To pave the way for your future success, you need to:

- Focus on what you are doing

- Avoid jumping from products to products, offers to offers,

gurus to gurus, systems to systems, or you would never hit your

target

- Be patient and willing to learn from both achievements and

mistakes

- Follow the right instructions from the right people

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Robert B. Ingalls

- Keep upgrading yourself in the fast-changing environment

- Grasp the opportunity when it comes (as it may not reoccur)

With that in mind, I am going to close this book here. Thank you

for reading it and I am looking forward to bringing you more

useful materials in the future.

All the best,

http://internetmarketers.info/

http://self-made-millionaire.info/

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Appendix 1: The Fourth Path to Internet Wealth

Welcome to the bonus content of this book. You may wonder

why I put it right here at the very end of the book. The reason is

that this method is a bit advanced; so you may only consider

doing it once you have gained certain success in the previous

business models. This fourth model is known as Trading Expired

Domain Names or Flipping Domain Names. This business model

is exactly like flipping real estate in the real world, where your

domain is a piece of virtual real estate.

What is Expired Domain Name?

A domain name is simply a name that identifies a website. When

someone buys a domain name on any domain registrar, they

gain control to the domain for a certain period of time (e.g. one

year, two year …). When the domain is going to expire, the

webmaster has a choice to renew or not renew it. The

unrenewed domain names belong to nobody, and everyone can

buy them.

Why People Want Expired Domain Name?

People buy expired domain names for the following reasons:

 Residual traffic: Websites that has been on for a while

usu