31 Days to a Better Business in 2014 by Marey Hoeppner - HTML preview

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Today

We’ve been guiding all of our clients towards

The reason for us promoting G+ in this way

building up a strong and active presence on

is simple – Google WILL eventually use the

Google+. It’s not necessarily because we think

social signals they get from Google+ as ranking

it is the new Facebook, nor because we think it

factors in the search engines. Put simply:

is particularly cool. It isn’t (yet).

How your website ranks in Google’s search result will be impacted, positively or negatively, by your activity on Google+.

If you are an expert, they have reason to

Google+), and it is my belief that eventually

believe that you should rank better – and

this will affect every search done on Google.

thus, you will rank better. This re-ranking is

So, what can you do to get out ahead of this?

already happening today for some users (who

are logged in and connected to others on

Make It a Goal to Be Active on Google+ Every Day

I know, easier said than done. But look at it

on LinkedIn. They are likeminded people who

this way… the people who jumped on Twitter

come together to discuss topics, share links,

early had a great advantage in getting tons

and network. All you need to do is search

of followers and developing influence before

communities on Google+ and click ‘join’ on

their competitors had a chance. This is your

those you are interested. Once there, find

time to beat the gold rush and be a first mover

posts from other people and write smart,

on an up-and-coming social network.

thoughtful comments and simply engage

people. Before you ever post any content,

The best way I’ve found to be active on Google+

just get a feel for things by watching and

is to join and participate in communities.

commenting for a week or two.

Communities on Google+ are just like groups