From Startup to Scaleup by Russell Streeter - HTML preview

ONLINE TRAINING

THE SEVEN KEYS FORMULA

• Learn strategies for winning new customers — not just any customers, but the right ones for your business.
• Discover techniques for getting existing customers to buy more, more often: and thus increase revenue without any additional investment in marketing!
• Uncover methods to make your business more profitable, by setting optimum prices, finding efficiencies and so on.
• Master ways to encourage more customer recommendations and referrals.
• Prepare your business for high growth so you can handle the increase in sales without any loss in quality, customer satisfaction — or profitability.
• Develop a business that works without you: one that is more profitable, more valuable and more fun!

Here is an overview of the course content:

Module 1 - How to grow your business by up to 65% per year

The first module complements what you have already learned in this book with additional tools and templates.

Module 2 - How to boost customer enquiries

Get access to the Lead Generation Engine: a simple 4-step model for boosting leads into your business. Learn how to pick the right market for your business, create a compelling marketing message and develop a lead generation strategy that maximises sales and profits for every pound that you spend on marketing.

Module 3 - Why some people aren't doing business with you; and how to change that

Learn why people aren't doing business with you - in the numbers you would like - and how to change that. This module is all about breaking down the barriers and getting more and more prospects to become paying customers: increasing your return on investment and boosting your confidence.

Module 4 - Make more from each sale

Increasing the average sale across your business is one of the most powerful ways to boost revenue, profits and long-term business value. In Module 4 you will learn innovative and easy techniques for getting your customers or clients to spend more every time they do business with you.

Module 5 - Encourage your clients and customers to shop again and again

All smart business owners know that it's easier (and cheaper) to sell to an existing customer than to find a new one. In Module 5 you will discover tried and tested ways to win repeat business from your customers and clients.

Module 6 - How to boost your bottom line

"Revenue is vanity, Profit is sanity." A business that is not consistently profitable has an uncertain future. In this module you'll learn various ways to boost the profitability of your business: and thus its value to potential investors.

Module 7 - How to build long-term customer relationships

The value of your business to potential investors is based on its ability to generate revenue and profits into the future. The existence of profitable, long-term customer relationships makes your business more stable and greatly enhances its value.

Module 8 - Lower your marketing costs with customer referrals

While lead generation can be expensive, customer referrals cost almost nothing and come to you primed and ready, from the most effective marketing money can't buy: a recommendation from someone they know and trust.

Module 9 - Give your business proper foundations on which to grow

Prepare your business for high growth by ensuring that your operations are efficient, effective and properly controlled. Systemisation is how you transition the business from the startup phase — focusing on new customers and living from overdraft to overdraft — to being an established SME, with the right systems and processes to translate revenue growth into long-term business value.

Module 10 - Getting ready for success

Before you launch your Scale Up plan, discover the common traps that many high-growth businesses fall into — and learn how to avoid them.

PLUS: An Exclusive Members-Only Area

Get the most out of the Course with ongoing support and advice 24 hours a day, including:

• Live Q&A calls, for you to ask questions and listen to those of other business owners.
• Private members-only forum in which you can discuss ideas and learn from other members.
• Business development tips and advice.
• Interviews with business owners who have been there and done it.
• Case studies from businesses that have achieved success.
• Additional training courses and content added all the time.

If you are ready to grow your revenue, boost bottom line profits and take your business to the next level, head over to www.scaleupsuccess.com/offer. Enter BOOKOFFER on checkout to get a massive discount on the regular price of the course.

Or if you’d like to discuss your business, where you want to be in one year’s time, and what you need to do to achieve this vision, then book your FREE Business Breakthrough Session here: www.smebusinessgrowth.co.uk/60-minutes-to-business-success.

To your success!

Russell Streeter

Founder & CEO

Excelsior Business Development