What makes article marketing different from the two previous writing-type methods to make money online? It’s really a difference in context. Whereas freelance writing means writing and giving your clients partial or full ownership of the material, and writing and submitting means publishing material under your own name for the sake of writing, article marketing is more directly profit-oriented.
Article marketing refers to the set of activities revolving around the writing of articles to promote and sell various products and services. Like in the “write and submit” method, you own your material, but the principle is
different. Article marketing is all about making money from your words by selling something that you or someone else is offering.
Though different in spirit, article marketing does also require research into the keywords that are popping and generating lots of interest. Aside from helping you choose a niche, you can also use the keyword variants that get more views, or you could cover the less-used keywords to take advantage of under-explored markets.
These articles are also submitted to various websites and directories where they can get more exposure. More exposure equals more hits equals greater chances of converting into a sale equals more money for you. It’s a simple equation, really.
In article marketing, you have to put on your plastic smile and pull out all the stops on your ability to act (as far as writing is concerned). Remember that you are trying to sell something, so the more convincing you are, the more effective and efficient your methodology is. Know your audience and adjust your writing style to get better results.
Recommended article directories to submit to: