Affiliate marketing is one of the most popular online
business models. It’s also one of the most
misunderstood.
In a nutshell, affiliate marketing is where an affiliate
(you) refers a customer to a vendor, and the vendor
gives the affiliate a commission if a sale or an action
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takes place. You do not work for the vendor. Think
of yourself as an independent contractor.
The affiliate model was pretty much invented by
Amazon.com (they own a patent on it). If you
referred a customer to Amazon, and that customer
buys something from the site, Amazon will give you
2% to 20% commission, depending on the product.
Many well-known brands have affiliate programs.
The advantages of affiliate marketing are many.
They include:
• No need to create your own products.
• The vendor handles all the hard work like
delivery, invoicing, customer support, etc.
• You can do this from anywhere in the
world.
• Easy to set up and get started.
• Low startup cost.
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• Fairly easy to scale.
• Works while you’re sleeping.
When done correctly, affiliate marketing is one of
the best online business models you can use. I have
been an affiliate marketer since 2009 and have
made thousands of dollars from it, but you have to
know what you’re doing.
The truth of the matter is, most affiliate marketers
end up losing money because they do it the wrong
way. It doesn’t help that the industry promotes this
way as the way to get rich.
When it comes to affiliate marketing, there is a right
way and a wrong way. I’m here to teach you the
right way.
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Affiliate Marketing the Wrong Way:
There are people in affiliate marketing, who directly
sent traffic to the sales page. The majority of new
affiliate marketers getting into the business do what
I call “hit and run” affiliate marketing. It’s the model
they’re all familiar with because it’s the one they
hear about the most. The hit and run marketing
step goes something like this.
1. Choose an affiliate offer to promote.
2. Send traffic to the sales page with PPC/PPV/CP
M/Solo Mailings/Media Buys or any other traffic