Ultimate Online Selling Machine by Sandra Summers - HTML preview

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CHAPTER 2. WHAT IS AN ONLINE FUNNEL

 

Before I take you on the journey of an Ultimate Online Funnel, I think it’s important to understand what an Online Funnel is? It is very important that we all understand a funnel at first place.

FUNNEL

It’s not just for Online Business… online or offline, e-commerce store or dry-cleaner; if you have a business and you have customers then you have some type of funnel (even if you call it something else).

You might call it a “marketing funnel”, “conversion funnel”, “marketing pipeline”, “sales funnel”, “sales pipeline”, “sales process”, “sales cycle”…  all describe the exact same thing.

Bottom line, if you have a business it’s because you have processes in place to…

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Every business has some way of doing all the things listed above! So I’ll say it again… every business has a “funnel”.

Funnel is nothing but a process and a system in place which acquires leads (customers)… convert those leads into buyers, and in the funnel he passes through more sales offers to increase the profit of the funnel owner.

In nutshell funnel helps a business owner to make more sales to one lead by presenting to him all of his products in the catalog in a systematic fashion. It’s like an invisible selling machine.

THE ONLINE FUNNEL

The online funnel is a system created to manage all the phases and aspect explained for selling online on the internet. Online funnel is most amazing and powerful selling system. Let’s try to understand the online funnel with an example as below;

What qualities would you like to see in a salesman? Review below list and think if you would agree.

  1. Ready to work 24/7/365
  2. Doesn’t ask for holidays
  3. Doesn’t ask for Medical Leaves
  4. No emotional breakdown
  5. No arguing with the customers
  6. Doesn’t ask for increase in salary
  7. Doesn’t ask for Over-Time
  8. Doesn’t ask for Bonus
  9. Doesn’t ask for extra commission for surpassing his/her quota of sales
  10. Will never resign
  11. Will report to duty on time even if it is raining, snowing, traffic congestion, car breakdown. He reports in adverse conditions.

Wouldn’t you like to have such a salesman working for you?

The Online Sales Funnel provides all the above and many more features. It is an automated system setup around defined process to meet yours and your customer’s needs all the time. Online Sales Funnel is actually an invisible sales machine which works on auto-pilot. Think of Amazon, ebay, Flipcart, YouTube, Facebook, twitter, Yahoo, Google all these and many more online stores have establish Online funnels which work on Auto-Pilot. They have a 24x7x365 website available for their customers. Product Catalog and other product related information are provided through Website. If customer likes any product, he/she can purchase online and delivery is made through backend system in place.

I hope I have been able to provide you some understanding on The Online Funnel and how it works.

We have created an amazing Online Funnel, which I will extend to you at No Cost. You’ll learn about this funnel in details in Chapter 4 of this book. It is an Online Business Done for You at Zero Cost.