Turn More Prospects Into Clients by Rein Aantjes - HTML preview

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Preface

This ebook will help you improve your conversations with prospects*. By using the tips, you will certainly increase your conversion. However, I know many salesmen* who had very good conversations with prospects and still didn’t succeed. If you want to land that order on time, you’ll need to have the right knowledge and skills. So be aware that reading this book and using the tips, doesn’t mean you’re there yet. Because...

(63) Exceptionally good salespeople do not only make fine conversation with prospects, they also land the most orders!  

* To make reading this ebook easy, I often use the word salesman, i.e. the male version. It goes without saying that in doing so I am referring to saleswomen as well as salesmen. The prospect named Mr. Johnson further on in this book is purely fictitious.