Build eTexts Faster by Dr. Elwyn Jenkins - HTML preview

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6.3 Brain

You can now turn your eMaterial into a new and highly profitable format, particularly if the information you have in your Brain and in your eBook is useful for teaching and other reference type activities. You can license your entire Brain so that other people can produce texts from your material.

You may wish to sell a university or school a copy of your Brain so that teachers can produce texts using the basics of your information but with added information for the particular country, school or type of students they have. That license may be a license to produce a certain number of texts, or to make changes to only 20% of the Brain/eBook and so on.

If you are selling your eBook for say $29, then you might license your Brain of the same name to be limited to producing 500 copies with no more than 20% of the text chunks altered for say $5,990.

To produce your Brain there are some little things you might consider to retain the rights to the eMaterial:

• Lock each .rtf and .doc file in the Brain so that they cannot be edited –they can be searched, copied, printed, added as Inlcudes into other documents –but the text chunks cannot be edited;
• Lock each document file that contains the full document so that it needs a password to open the file to do anything;
• You may choose to provide your customers with updates to the Brain they have purchased by downloading a new copy of the Brain from a website.

There are many other options that you could choose by knowing Brain, MS Word, Acrobat and how security options can be used in combination for restricting the use of the entire Brain.