By looking at the competition you will know if you stand a chance of getting in the top four. So how do you judge if you do have a good chance. First of all you search for the keyword chocolate mousse recipe in Google and
choose one of the top four and go to the website. When in the website you choose page-view source like this
And then go into the site and in your toolbar choose page view source the notepad like bellow will pop up:
As you can see the page is optimized with it’s meta tags but the page isn’t optimized to the search term chocolate mousse recipe. This means you have a good chance of ranking in the top four but the page does uses optimized
video which is rated very highly by Google. The overall view is that the site is well optimized but not to the search term chocolate mousse recipe.
Recipe Submitted by the Chefs at lookandtaste.com - Look and Taste</title>
<meta name="description" content=" Watch video recipes submitted by the chefs at lookandtaste.com. Online cooking videos at lookandtaste.com. Our website provides video recipes, chefs videos, healthy food tips, cooking tutorials and much more. We help nurture and develop people's love of food. Learn how to cook with lookandtaste.com, This Belgian Chocolate Mousse recipe will have your guests begging for more each time, just make sure
there's enough to go around or there could be war!" />
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The next part of the process is to see whether the domain name is free you can do this by doing a domain name search on GoDaddy. You want a .info domain because it only costs $1 and because you are looking to create a niche website you need to keep your costs low.