Its worth mentioning again that as well as your Sales pages and squeeze pages all of your website should be designed to sell. For example your home page is important for many reasons including:
Ï its the front shop window into your websiteÏ most visitors from search engines will view your homepage to get a feel for you and your website
Ï many directories prefer to link to your homepage rather than a specific page within your site so a substantial number of first time visitors will see your homepage first