The Contemporary Web Traffic Guidebook by ALPHAONETIMEMEDIA LIMITED - HTML preview

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Chapter 14

Content Creation on Demand

As you know by now, content is the lifeblood of any marketing business. This section will teach you a cool strategy for instant content creation. You will be able to acquire hundreds of unique and exclusive content for just a couple of hundred dollars. The key is product licensing.

Product licensing is where you license products owned by other people and sell them as your own. And the great thing is there are tons of product licensing opportunities online. This happens when owners have a big product launch that gives them a big spike in sales, but eventually fizzles out, and they can even be considered lucky if they sell a few of their products per month after that. This is where you come in. You offer a couple of hundred bucks to license the product, which will make them more than thrilled of the opportunity. What also happens often is people will create a product, put it up on Clickbank, but just never takes off. They might have great content, but they are lost when it comes to the marketing side of the business. This can be an untapped mine of thousands of products that you could sell for your own business.

To do this, go to a website like Clickbank or Paydotcom, find products that have a lower selling impact, then contact the owner and inquire about buying the license to the product. With the low numbers that are converting for them, they will be more than happy to sell the licensing to you. You can offer them $300 to $500 to license their product and most of them will happily agree, instantly having your own product to sell. Some products may go as high as $1000 if it’s a really great product, so it really depends. But for the most part, you can get it at around $300 to $500. And if you’re lucky, you can go as low as maybe $250.

 A sample email can be sent to a product owner can go like this:

 "Hi [NAME OF PRODUCT OWNER],

I just wanted to send you a quick note to tell you how much I'm enjoying your [PRODUCT NAME]. These are fantastic! I'd really like to purchase a license to the [PRODUCT NAME] and include them in my membership site. I'd like to offer you $1,000 for a license to these products. Of course, I would still give you complete attribution. But I'd love to see if we could work something out.

 Your products are by far some of the best I've seen online.

 All the Best,

 [YOUR NAME]

 Once you have the license to the product, here are things that you should do:

  • Improve the copy and sell it as your own
  • Bring affiliates on board
  • Break it up into articles and reports
  • Submit the PDF reports to ebook directories
  • Submit the PDF reports to document sharing sites
  • Turn the ebook into an audio and post it to podcasting directories
  • Sell Resell Rights to the product

Sell Private Label Rights to the product

Now that you have a complete product that you could sell as your own, you could break it into articles. This gives you hundreds of pages of instant content that you can use to drive thousands of visitors to your website.