THIS has been a pleasantly serene quiet morning in the office, and we have been sitting here tenderly educating ourself by studying the catalogue of University Extension Courses given at Columbia. We may not have admitted it before, but we are rather ambitious, and find a great deal in this fasciculus that appeals to our necessities.
Among the courses we should like to enroll in, first we come to Business e163—Personnel methods for office executives (Fee $24). This would be highly advantageous to us, to teach us how to get along tactfully with office boys, proof-readers, leading editorial writers, and sudden, unexpected telephone calls. We look somewhat wistfully upon Business e13—Advertising Display and Mechanics, and Business e17—Salesmanship. (“The student is given a grounding in the principles of selling and practice in the presentation of a selling proposition from its inception in the customer’s mind throughout its development and final consummation as a sale.”) But the course for us, austerely denying ourself the lectures on Advanced Advertising Writing, is Business e19-20—Sales promotion (Fee $24). This “includes a thorough study of merchandising, direction of a sales force, methods of breaking down sales resistance.” It specializes in “dealer helps” and regards “consumer advertising” as only secondary. We agree.
The Graduate Courses in Psychology of Advertising and Selling we feel are probably too advanced for us.
So we pass eagerly on to literary topics. English elf-2f has an agreeably elvish sound—Advanced short story writing; but it’s a bit expensive (Fee $48. We might not get that much for the story after we had written it.). Juvenile story writing is only $32; but we elect English e3f-4f—Play Production. The fee for that is only $24, which shows you how much money a lot of theatrical managers waste; moreover, it is held in the Attic of Hamilton Hall, which sounds very jolly. The Attic playwrights were always pretty good. And certainly we must have English e11-12—Public speaking, which is only $16, and gives us “drill in breathing, articulation, gesture and reading aloud, after-dinner speaking; how to stir the emotions and move to action.” Philosophy, of course, must not be neglected: we rather like the look of Philosophy e135—Radical, conservative, and reactionary tendencies in present-day morals, which seems to cover the ground. (Fee $24.) Photoplay composition e3—Advanced course “deals with the finer phases of character delineation” (Fee $24) and ought to be a pleasant relaxation, for “Scenario editors and directors will address the students from time to time.” Physical education eY1-Y2—Swimming ($16) will very happily conclude that part of our course.
A great need in our life would obviously be filled by Secretarial Correspondence e2—Letter writing (Fee $24). This studies the methods adopted by “Huxley, Lanier, Lowell, Henry James, William James, Mark Twain, Cicero, Pliny the Younger, and the letter writers of the World War” in dealing with their correspondence. But we are anxious to get on to even more congenial subjects. Cookery e3L—General Principles of cookery and their application. Lectures and laboratory work (Fee $30) appeals to us. Also Cookery 41xL—Principles of candy making ($10) and Cookery e75L—Large quantity cookery (Fee $30). The only difficulty here is that the costume required for laboratory courses in cooking is “white cotton clothing, plain skirt; tailored waist; plain white collar; long plain white apron with bib.” That presents difficulties.
We thought that we had outlined a very full curriculum for ourself, but then we see that our old friend Professor Roger Loomis is giving a course (English eB10) on Argumentative writing, “planned especially for those interested in the writing of editorials and controversial articles.” That certainly we must also have (Fee $24).
The total seems to be $270, and certainly the excitement sounds well worth it.
