Not only are we bombarded with social, environmental, and emotional cues to overeat, but our basic biology can work against us as well. Research has proven that certain foods produce “feel good” chemicals like serotonin and endorphins in our brains that can literally be addictive. High sugar and fat combinations (e.g. ice cream, chocolate, doughnuts, cakes, and pies) can boost endorphins in the brain. Endorphins are our body’s natural pain killers; they produce a feeling of relaxation and even euphoria. Foods high in refined carbohydrate (e.g. white breads, pastries, chips, sodas, and candy) cause an increase of serotonin production in the brain. Serotonin provides sedation and calmness. Unfortunately, these “quick fixes” are brief. And over time – just like in other addictions – we may require more and more of the “substance” (high sugar/fat foods) to produce the desired effect.
