Greetings, welcome to the section where we'll be looking at some of the reasons why some are successful and some are not. There are a lot of reasons why this may occur. I want to talk through with you some of the most common, and some of the problems I had to overcome myself on my way here and that many others that I've spoken to also had to overcome. Rather than being a totally negative report in which I tell you why you're not being as successful as you'd like, let’s look at this in a different light. I'm going to show you as many reasons as I can think of why marketers are struggling so that you can actively spot and solve them immediately.
Many are struggling, it’s a fact, through a plethora of situations through no fault of their own. After all, this isn't something you can go to school or to college for and be taught. When we start out we're all feeling our way in the dark, and mistakes will be made, this is a guarantee.
Whilst reading through I'd like you to really focus on what's being said and be on the look out for examples that sound like you, or something you might do. It's nothing to be embarrassed about, nothing to get aggravated or annoyed about, it's solely something for you to think ‘wow, that sounds like me, I best quit that.’ That's the exact effect we're looking for here, nothing more.
So without further delay, let’s start looking at some of the reasons some marketers are more successful than others and some of the solutions if you're having a particular problem.