Affiliate Master Course by Ken Evoy - HTML preview

PLEASE NOTE: This is an HTML preview only and some elements such as links or page numbers may be incorrect.
Download the book in PDF, ePub, Kindle for a complete version.

4.4. Move Ahead or Loop Back?

You want to select a Site Concept that can accommodate a variety of Monetization models. If you haven’t been able to find enough good affiliate programs or identify other potential income streams, you may want to reconsider your concept.

Return to DAY 3. Keep BREAKING OUT and adding more HIGH PROFITABILITY keywords. Come back to DAY 4 and find more good programs that fit.

If your concept is just so narrow and esoteric, you may want to stop the jet from taking off. In that case, return to DAY 2 and investigate the next concept on your “short list” of Site Concepts.

The key is not to feel that you must have your entire business worked out “to the nth degree” by working on DAYS 3 and 4 forever. I don’t need to remind you that Rome was not built in a day, do I?

With that perspective in mind, please allow me to remind you of a small-business truism. The two biggest mistakes any entrepreneur makes are actually opposites of each other...

1) FIRE-READY-AIM -- the person who leaps before he looks. If this fits you, I can only repeat Ben Franklin’s quote...

 

“By failing to prepare, you are preparing to fail.”

 

In other words... ignore the preparation work at your peril.
2) READY-AIM-READY-AIM-READY-AIM
-- the person who researches, then researches some more, then some more.

 

For this person, I can only offer this profound wisdom...

 

Fish or cut bait.

 

Or, as Nike would say...

 

Just do it!

 

In other words... Don’t get stuck “perfecting” DAYS 3 and 4.

So... if you have brainstormed a good Site Concept, picked your HIGHESTPROFITABILITY topics, selected excellent merchant-partners that you are proud to represent, and if you have identified other potential monetization models, then you are ready to roar ahead.

Time for me to hop off the old podium and remind you...

 

Before proceeding to DAY 5, please complete your DAY 4 Goal-of-the-DAY, and take note of your Ongoing Goal...

 

00002.jpg

Ongoing Goal... Find, research, and select more POSSIBLE PARTNERS. Rotate the technique used (i.e., Search It!, Affiliate Directories, etc.). Keep your ears and eyes open for other potential monetization opportunities.

Let’s keep going! Are you ready?

 

Geez, what a question! After all that preparation, you’re super-ready!…