Week 1: Selling The Proposal
How to get Your Customer to Buy Into Your ldea
First Monica's challenge is to prepare, present and sell the project proposal to the customer.
The most daunting marketing challenge for the Slow'n'happy restaurants is that businesswomen and busy managers avoid slow food restaurants because they misbelieve that the meal will fit the lunch break time. White collars usually spend quite a bit of money on lunches, so the restaurants network want to attract more customers from this group.
