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What is Directory Submission?
Online directories are places where website links can be submitted. These directories are looked up by the search engines when they are ranking websites. Being present on a directory increases the chances of the website being ranked highly on the Internet. This can bring in a lot of traffic.
Most marketers devote a lot of time to submit their websites to Internet directories. If done manually, it can be a very slow and harrowing process. However, there are automatic directory submission applications available which can submit websites to thousands of websites over the Internet within a second, who will expect a link back from you. However, even this works because the visibility of both sites are improved, thus bringing in the traffic.
What are the Pros of Directory Submission?
The visibility that is got from directory submissions is remarkably immense. Search engines tap these directories when they are according ranks to websites.
Online entrepreneurs can add their websites to any number of directories that they wish, which means there is no limit to the kind of publicity they can get. In this, they are quite capably assisted by the automated submission software because they can do the work deftly and through autoresponders can tell whenever there has been any response. These automatic submission software applications will also keep a record of the websites where the submissions have been made.
What are the Cons of Directory Submissions?
One of the most significant problems here is that directory submissions can take up a lot of time. It needs to be kept on as an ongoing process. Even if autoresponders and automated submissions software are used, they will still take time. Some marketers end up employing staff to look after their daily directory submissions, which prove to be quite a burden on the company itself. Also, such methods take time to show any kind of material results after the directory submissions have been done.