The Marketers Black Book of Forbidden Knowledge. by Pat Vojtaskovic - HTML preview

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STOP!

Never and I mean never use it for more than persuasion. It can go way past that and if you do, it can easily cause unintended consequences. Psychology is like fire. Fire can warm your home or burn it down. We are playing with fire, and we are trying to enjoy the benefits without anyone getting burned. This will be the an ongoing focus of this and my related future works. How to play safely and get what we want while at the same time helping others. I have given you the primary reason so many people say one thing and wind up doing something else. It's not that they lie or are flaky or anything like that. They have an intent, but it's subject to change. It can and will change if the right (or wrong) trigger is pulled. Now when you have persuaded someone to do what you want,