Goal-of-the-DAY... The overall goal is to expand your site’s blueprint by planning how you could potentially monetize visitors interested in your niche (i.e., Site Concept), starting with the affiliate monetization model.
Your specific goal will be to choose 3 affiliate programs that fit with each of your 3 Site Concepts/5 HIGH-PROFITABILITY KEYWORDS (per concept) that you developed in DAYS 2 and 3. You must rate these merchants as excellent, and you must feel good about representing them. Do not associate yourself with those merchants who could adversely affect your credibility.
You will also consider appropriate secondary monetization models to diversify your Web income and give your business stability.
It’s time for a quick check-up. So far you have…• examined PREselling and its effect on Conversion Rates (DAY 1)
• identified a potential topic for your Theme-Based Content Site (DAY 2)
• brainstormed a list of profitable keywords (DAY 3)
DAY 4 continues your excellent preparation efforts. The finish line is in sight where you will register your domain name, confidently knowing that you have not missed a step along the track. That’s why you will be “thinking” about “M”
now ,and “doing” it after you have C
T
P well in control. The ideal Site Concept should give you enough flexibility to generate income through two or three or more different streams. Why is this important? Two valid reasons come to mind quickly…
• Ideally, you don't want to leave any money on the table. Your visitor may not respond to your primary MWR, but she may be attracted to one of your secondary offerings.
• The key is to never be dependent on any one income source -- “all your eggs in one basket” is a high-risk strategy. By diversifying, you increase your revenue, stabilize your business, and take charge of your own business destiny.
DAY 4 is all about getting a feel for possible monetization models before you go on to create your domain name. For example, if you narrow your niche/Site Concept too much, or position your business wrongly, you might limit your opportunities unnecessarily… profitable opportunities, that is.
With monetizing in mind, let's look first at the affiliate model. I am assuming that this will be your primary model -- after all, you are “doing” The Affiliate Masters Course! So get ready to…
Grow a list of good merchants with affiliate programs that have product lines that fit. Then choose the best ones and group them according to HIGHPROFITABILITY keywords.
Yes, you have already started this process on DAY 3 by using Search It! to build groups of POSSIBLE PARTNERS for each keyword in your MASTER KEYWORD LIST. However, DAY 3 was more focused upon getting good ideas for content and a feel for your market space (DEMAND, SUPPLY, SUPPLY SITE INFO).
Now it’s time to grow your list of POSSIBLE PARTNERS…