What makes you different from the other guy who lives down the street? Nowadays, it is not good enough just to work hard. If you want to achieve massive success you MUST brand yourself as a network marketing expert! You must establish yourself as a kind of authority on the product or service that you are providing.
People are inherently skeptical because you are competing against thousands of other distributors out there. You must give the skeptics a compelling reason why they should join you.
When you have the expert branding, the way people see you and your business will change because they will most likely treat you as an authority and listen to every word you say rather than treating you like a sleazy salesman that is trying to get their hands into your pockets.