Is there a 4th Factor?
magical reason that he could answer best? It was not his intelligence or his teacher. Neither was he referring to special books. It bafed the other students to know that James came rst although he was nowhere in the race.
There seems to be a 4th Factor that controls the results. There is no doubt that the three factors are responsible for any action to take place, but it is the 4th Factor that controls the nal result.
Man pays a lot of attention to his efforts. He believes he is the doer, the controller of action and of results. He believes that it is his effort that chooses the best equipment or method or process. Therefore, man thinks that all the three factors responsible are in his control and so he controls results. He doesn’t realize that there exists a 4th Factor which is beyond his direct control. Therefore, however much he may try to win a competition, achieve a reward, get a degree or conceive a child, he feels that he is not destined to. He becomes helpless and hopeless and starts to believe in the 4th Factor in such situations.
Business wizards and marketing geniuses pay so much attention to their product, its positioning and price that there should be no chance whatsoever which can result in its failure. Despite all principles of success, what makes them lose to their competition? What was that genius, that