digital photo restoration 6,260,000
23,300,000
2,480,000
1000
photo retouching service
406,000
6,260,000
1,050,000
720
photo enhancement
services
1,280,000
9,490,000
4,130,000
210
image editing services 27,100,000
126,000,000
17,500,000
320
image processing
services
62,200,000
84,200,000
23,300,000
590
photo restoration
services
3,460,000
19,800,000
5,430,000
1300
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Detailed Competitor Keyword Analysis
Analyzing the strength and the position of your rival is the most vital thing that you should not ignore at any cost. Without having any fair idea about the position of your would-be competitors, you will never be able to make any difference in the long run. Our online marketing experts are aware of this vital issue and this is the reason why we have tried to present a detail and in-depth analysis of various aspects of the leading photo editing service providers. Just check them out carefully and you will definitely be able to curve out a niche for your organization.
Pix Sharp
Lets start with Pix Sharp. The chart that is inserted below simply shows that this company has managed to secure 4th position in a competitive keyword - photo enhancement and this keyword has a decent search volume as well. Another important fact is that Pix Sharp has not only targeted high competitive keywords but it has also targeted those keywords, which do not have high search volume.
www.pixsharp.com
Keywords
Avg Search Volume
Competition Google Ranking
photo enhancement
14800
24,700,000
4
picture restoration
5400
11,600,000
10
digital photo enhancement
1000
190,000,000
21
photo enhancement services
210
1,280,000
1
photo enhancement servics
0
3,860,000,000
42
picture enhancement service
0
1,110,000
6
picture enhancement
2900
2,670,000
81
photo editing services
880
27,400,000
8
photo restoration source code
0
772,000
1
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Lilac Digital
Lilac Digital is another eminent name in the field of photo editing. Just check out what type of keywords, it has targeted. The chart clearly dictates the fact that it has opted for both high competitive and low competitive keywords. It has managed to grab 8th and 9th positions respectively in the keywords photo retouching and photo restoration, which are fairly good, in Google and they have both 40500 average search volume.
www.lilacdigital.com
Keywords
Avg Search Volume
Competition Google Ranking
photo retouching
40500
1,620,000
8
photo restoration
40500
3,800,000
9
photo retouching restoration
1300
129,000
1
photo restoration service
720
3,720,000
4
retouching service digital
0
167,000
1
digital photo retouching
1300
766,000
2
image retouching services
91
494,000
3
photo retouching service
720
406,000
4
retouch photos
2900
1,670,000
9
photo retouch service
170
640,000
1
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Amer Photorestoration
Amer Photorestoration is making a splash in the image editing industry by topping the list in Google in the term “photo restoration”. This keyword is fairly competitive and the average search volume of this keyword is approximately 40500. This website has topped the chart in Google search when you search with some localized keywords such as photograph restoration service Los Angeles, photograph restoration Los Angeles etc.
amerphotorestoration.com
Keywords
Avg Search Volume
Competition
Ranking
photo restoration
40500
3,800,000
1
fixing old photos
260
38,800,000
8
photograph restoration los angeles
0
5,990,000
1
photograph restoration service los
angeles
0
665,000
1
photo restoration services
1300
3,480,000
1
photo restoration service
720
3,770,000
1
picture restoration
5400
11,700,000
1
Outsourcing Services India
Outsourcing Services India is one of those few companies, which have targeted those keywords whose average search volumes are all less than 1000. It has secured 5th rank in the keyword – “image process services” whose average search volume is 590 and which is competed by nearly 73,600,000 service providers.
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Keywords
Avg Search Volume
Competition Google Ranking
photo editing services
880
27,400,000
8
photo enhancement services
210
1,280,000
8
image editing services
320
26,900,000
10
image processing services
590
61,900,000
5
pop art services
0
73,600,000
3
Iipvapi
Iipvapi is an eminent photo editing service provider, which has managed to grab top ranking only in those keywords, which do not have high search volume but which are highly competitive in nature. It has grabbed 2nd position in the keyword “photo retouching India” which is being competed by more than 90,700 and whose average search volume is 170.
www.iipvapi.com
Keywords
Avg Search Volume
Competition Google Ranking
photo retouching
40500
1,620,000
59
photo restoration
40500
3,800,000
53
old damaged photo
480
74,500,000
1
clipping path service
720
293,000
25
clipping path
14800
679,000
19
photo retouching india
170
90,700
2
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2009-2011 © Brainware Consultancy Pvt. Ltd.
illustrator convert to vector
1900
3,530,000
12
photo enhancement
14800
24,700,000
14
photo retouching portfolio
110
190,000
5
Clipping Images
Clipping Images is an image editing company, which has mainly targeted keywords that are associated with the term clipping and has succeeded in securing top ranking in both high competitive and average competitive keywords. For example, in the keyword – image clipping, it has managed to grab 7th position in Google, which is all very good. Approximately 59,000 websites are vying with each other in this keyword.
www.clippingimages.com
Keywords
Avg Search Volume
Competition Google Ranking
clipping path
14800
679,000
27
clipping path service
720
293,000
3
clipping path services
590
367,000
6
image clipping path
260
357,000
14
image clipping path services
0
181,000
49
handmade clipping paths
0
59,600
7
masking service
480
3,130,000
1
image clipping
2400
7,150,000
7
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Fixuppix
Fixuppix is making its presence felt in the world of photo editing industry by mainly targeting those keywords, which are being competed by a large number of photo-editing service providers. However, it has not succeeded in securing its position in the first page of Google in most of these keywords. Still, it is doing a good business.
www.fixuppix.com
Keywords
Avg Search Volume
Competition Google Ranking
photo retouching
40500
1,620,000
30
photo restoration retouching
1300
97,200
17
retouch photos scanning
0
140,000
1
photo retouching service
720
406,000
18
photo retouch service
170
638,000
17
photo coloring sservice
0
853,000
10
photo coloring service
0
90,900,000
-
photofix service
0
44,000
24
fix wedding photos
22
4,160,000
1
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2009-2011 © Brainware Consultancy Pvt. Ltd.
My Seogal
My Seogal is another renowned photo editing company, which has managed to curve a niche for its business organization in this fiercely competitive market. Though it has diversified its business, it is mainly getting visitors who are looking for background removal service. Though its targeted keywords for example background image removal services, photo background removal etc are highly competitive in nature but they do not have huge search volume.
www.myseogal.com
Keywords
Avg Search Volume
Competition
Ranking
background image removal services
320
3,800,000
1
photo background removal
260
71,000,000
11
affordable background removal
0
307,000
8
photo background removal services
0
551,000
1
Azure9 Montage
Azure9 Montage has ranked top in those keywords, which are not highly competitive. It has ranked within top thirty in Google in some less competitive keywords such as photo montage slideshow, wedding photo montage ideas etc.
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www.azure9montage.com
Keywords
Avg Search Volume
Competition Google Ranking
montage photo
368000
11,800,000
10
photo montage
368000
6,420,000
23
wedding photo montage
2400
170,000
5
photo montage slideshow
320
211,000
4
wedding photo montage ideas
28
139,000
5
wedding video montage
1900
130,000
14
photo video montage
9900
955,000
13
3-d photo montage
0
4,550,000
84
chicago video montage
0
120,000
1
Now, it can be said that you have formed a fair concept of the market position of some of the leading photo editing service providers. We hope that this will definitely help you to prepare a marketing strategy.
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Photo Editing Business Pricing Analysis
Pricing is the most important factor in online industry as well as in the photo editing industry. As people can compare the rates of different service providers without facing any hassle or without wasting any time, your offered price should be attractive and competitive enough to lure the possible clients. You can’t fleece a customer nor you can charge a client exorbitantly because this will definitely tarnish your marketing reputation.
You can either make your pricing flexible or you can make it fix but it all depend on you.
However, the first and the foremost thing that you have to do, is to check out the rates of your competitors. Go through the ins and outs of their pricing policies before finalizing the pricing of your photo editing company.
In order to assist you in this regard, we have reviewed the pricing policies of some leading photo editing service providers. Just go through them before making any decision in haste.
Company Website
www.lilacdigital.com
Lilacdigital.com is a leading photo retouching service provider whose minimum pricing is $45. Its charge varies with the requirements of the clients. For example, if anyone wants a detailed restoration of his images, he will have to pay more than $90.
Services
Price
General Retouch /Enhancement
$45+
Detailed Retouching
$75+
Simple Restoration
$45-$60
General Restoration
$60-$80
Detailed Restoration
$90+
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Company Website
www.pixsharp.com
Pixsharp.com is a well-known name in the field of photo restoration. Its starting price is $15 but this can change depending on the specific requirements of the clients.
Services
Price
Basic Photo Restoration
Starting - $15
Company Website
amerphotorestoration.com
Amerphotorestoration.com is another leading photo editing company. Its basic charge fixes at $39 but it can vary depending on the requirements of the clients.
Services
Price
Digitally Restored Photo
$39
Color Photo Restoration
$39
Colorized Photo
$39
B&W Digitally
$39
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Company Website
iipvapi.com and clippingimages.com
The pricing policy of Iipvapi.com and Clippingimages.com is somewhat different from others. They charge barely $13 and $6 maximum per image for offering basic photo editing or restoration service. However, the rate can increase if a client wants to add some extra effects in his images.
Services
Price
All Work
$13 ( Per Image )
All Work
$0.90 To $6.00 per image
Company Website
fixuppix.com
Fixuppix.com demands different charges depending on the complexity of the project. Its charge for basic image enhancement or minor correction starts at $9.99 whereas it charges $39.99 for providing extensive or severe photo restoration services.
Services
Price
Basic image enhancement or minor correction
$9.99
Medium photo correction
$19.99
Major photo correction or repair
$29.99
Extensive/Severe Photo Restoration
$39.99
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Company Website
azure9montage.com
The pricing policy of Azure9montage.com is quite different from others. Instead of charging each image separately, it charges for $200 editing for 50 images at a time.
Services
Price
50 Picture -Photo Montage
$200
Now, you have definitely form a fair understanding of the pricing policy of different photo editing service providers. So go ahead with your plan. But be sure to not to offer a price, which will force you to comprise with the quality of your service because this can have serious backlash in future.
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2009-2011 © Brainware Consultancy Pvt. Ltd.
Promotion Suggestions
Much has been discussed and talked about the endless business opportunities of photo editing business. But if you fail to promote your business properly in the online industry, your ambition of becoming a leader in this domain might nip in the bud. In order to avoid this situation, you need to remain aware of some vital promotion tips that are often termed as surviving tips in the photo editing industry.
Create A Sub Domain
If you have an existing website and are offering services that are related to photo editing, you should create a sub domain dedicated to photo editing service as oppose to create a separate website. As you have already established yourself in the online industry, there is no point of creating a separate website for this purpose. However, if your existing business has nothing to do with photo editing, you have to create a new domain. But this simply means that you have to start from the scratch. But there is no other option available.
Exploit the Power of Blog and Forums
Blog can be your thing or not but one thing is sure that blogging is the best way to make people aware of your organization. You should update your blogs regularly and with informative content because it will represent the brand image of your organization. Do not ignore the importance of forums. Forum is another popular way of promoting the brand image of your organization. Under no circumstance, you should not violate the rules and regulation of any forum because this can have serious backlash.
Get Socialized in Social Networking Sites
Social networking is the next big thing after search engines. They are the best place to promote your website. However, you should not be in a hurry while promoting your organization in various social networking sites because you will eventually mess up the entire thing. A slow and steady approach is all needed in this process for ensuring long-term success. Try to build up a community first and then you can try to promote your organization. But you should violate any terms and conditions at any cost.