Google Ads Tutorial - How to Make Profitable Google Search Ads - Download Free Ebook by Digipreneur3 - HTML preview

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f. Bidding

Bidding is your bid to spend advertising on Google.

There are several ways to focus a campaign budget melalui sistem Bidding, namely:

Conversion = number of customers who made purchases on the website

Conversion Value = the value a customer spends on the website.

Clicks = the number of clicks a customer made on your ad.

Impression Share = how many times your ad was shown to potential customers.

You can adjust Bidding to suit your business conditions. For the purpose of learning this time, I wil choose Click. This wil be easier to observe once the ad runs.

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