Google Ads Tutorial - How to Make Profitable Google Search Ads - Download Free Ebook by Digipreneur3 - HTML preview

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c. Campaign Budget

Once your ad has been created, you need to determine your ad spend budget. Determine the average daily cost you want to spend.

Select Custom Budget and enter your average daily cost in the column.

Average Daily Budget means that your ads costs may vary each day, but you won't be bil ed for more than you've set each month.

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Once you've entered your ad budget, you'l see the number of weekly/monthly clicks, weekly/monthly costs, and average cost per click. If you are satisfied with this, please click Continue.