Developing a post or a series of posts about your favourite experts within your niche can be an incredibly easy source of traffic generation. This is especially true if you take some time to do your research and even get in touch with your chosen top ten to ask them to answer a couple of questions for you. It is very unlikely that they are going to say no, considering you will be pitching them as your favourite expert and providing them with free publicity – especially as you are asking nothing in return! This is going to draw traffic to you in three ways;
First people are going to see names that they recognise in your post and instantly be drawn to it. If they see a name they know they are going to want to know what you are writing about them. Make sure that you get this information across early so that you get more click throughs to your blog from your social networking sites where people are only viewing your title and the first couple of lines of your post.
Secondly, if you are writing complimentary things about an expert out there and they are aware of it, there are likely to want to use that in the way that it will most benefit them. They are likely to want their visitors to see that a) they have been singled out as a top expert and b) all of the good things you are saying about them. It is therefore likely that they are going to share your content or link to it from their site. A fantastic way to generate a huge flow of traffic to your blog!
Thirdly, because you have gone to the experts directly and asked them a couple of very easy questions (which has taken very little of their time), you now have a fantastic opportunity to show others that you are associated with these guys. After all, you have been able to get the inside scoop and they have answered questions specifically for your blog. How many other blog owners trying to make it in this industry can say that? Very few! This is in itself is going to give you instant credibility and will in turn drive more traffic to you!
It’s important to understand how important your credibility in this industry is. After all, you need to have people trust and believe in you if they are very going to buy products from you or want to come and work with you. Associating yourself with the big hitters out there can be incredibly useful. And not only will you be building your credibility, no doubt you will be learning something along the way too!