Advertising for 2018: 101 Ways to Advertise Your Business Online and Offline by Makhou Gueye - HTML preview

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11 NETWORKING TIPS THAT WORK

When it comes to advertising your business on the web or even locally, remember that, you do not have to do it all alone. In fact, some of the most beneficial types of advertising are those types done alongside the help of another business.

Try to network with other companies in numerous ways to build up your business traffic on your website and to get more people in the door. These tips will help you to break down the barriers and really build your business in 2018.

#85: LOCAL BUSINESS NETWORKING

Find local businesses that are not your direct competition but have a relationship to your business and network with them. Combine advertising dollars to do a campaign together, for example. This is an easy way for both of your to benefit.

#86: WRITE A DIRECTORY

Pull together a directory of local businesses that are working together. For example, if your business has a focus on window repair, networking with heating and air conditioning businesses, plumbing businesses and retail suppliers to form a directory for home improvement. Circulate it locally.

#87: BUILD YOUR BLOG WITH OTHER BUSINESSES

Including more than one business on a blog or website is not always a good idea but it can work well in some instances. For example, you can often refer a business to your clients or they can refer you. Try to network to build this type of relationships.

#88: TWITTER ABOUT OTHERS

Not only should you use social marketing for yourself but you can also use it to help promote other businesses who in turn will do the same for you. For example, you can help to promote the blog posts by one company through Retweeting their message on Twitter while they do the same for you.

#89: CHECK OUT YAHOO GROUPS

Yahoo Groups is a great place to find others both online and offline. To use them, though, you do not want to solicit business. Rather, interact about other companies and services locally within the group. Use your signature line to help promote your business. Interact with other businesses that can help promote you, too.

#90: GO WITH THE MOMMY BLOG

There are many ways that you can promote your business but some of the very best are those where you have personal recommendations by another person. There are many mommy blogs out there, geared towards mothers and written by mothers. Offer a sample of your product and request that the blogger write a review of the product on their blog. You can do the same for them, too.

#91: NETWORK WITHIN GROUPS

Like the mommy blogs, many online groups are a great place for you to interact with others. Some of them even have a design towards helping businesses to grow. You help others within the group with your knowledge and expertise while they help you. A search on Google for groups with the topic of your business is enough to find this group.

#92: PULL TOGETHER FOR A CONTEST

Now, we have mentioned contests before but what about something bigger and more impressive. Go ahead and get involved in a large contest within your local area, such as giving away a large cash prize or something else. The advertising of this type of promotion is enough to drive business your way. Going bigger in 2018 is critical!

#93: CHECK OUT INTERNET RADIO

While not technically a form of networking, Internet radio is a growing fad. It is likely to be a better option for 2018 than ever before as people centralize more and more of their life on the web.

#94: FLYERS EVERYWHERE

One of the ways that you can actually place flyers throughout your area and not get in trouble for doing so is to network. For example, your local library needs donations. You make a donation and ask to leave flyers on their bulletin boards about your service. Do this throughout the local area.

As you can see, networking is really a powerful medium. How can you use it to better your business?