Advertising for 2018: 101 Ways to Advertise Your Business Online and Offline by Makhou Gueye - HTML preview

A CONCLUSION WITH MORE

Are you still looking for a few more ways that you can promote your business? Of course you are. Now that you have a good idea of what some of the best options for 2018 are, there are a few more to take into consideration.

#95:  DO HIRE A PRO

One of the best advertising tools for you is the professional. Rather than working your business on your own, hire a professional to help you. More specifically, for developing your website, for building your blogs and for writing articles to submit to directories, look for experts who can do the work for you, better than you can.

#96: DO NOT FORGET THE SALES PAGES

While many people in 2018 will be focusing on ways to build their business socially, that does not mean you should stop selling to your clients. You do need to. Focus on sales pages professionally written for the web. Flyers and other documentation for local businesses should deliver a sales message, too.

#97: GET ELECTRONIC IF YOU CAN

Any way that you can get your message out electronically is a good option. With the use of iPods, radios, email and smartphones, you want to be on those websites that people are using the most. Look for advertising opportunities that help you to get on people’s devices, including the podcast.

#98: RESEARCH WHAT’S NEW

Although this book contains great tips for 2018, by the time we are half way through it, new websites and online tools for advertising will be emerging. If you do not want to be left behind, focus some of your time on researching new trends.

#99: GIVE A SEMINAR

You may not think you have anything to tell people, but if you are selling a product, there is likely a market that you can educate about it. Put on a free seminar to teach others. You can do this online through a live chat or even through video. Alternatively, do it locally. You will gain specific recognition as a professional when you do this.

#100: TALK ABOUT YOUR BUSINESS

Whether online or offline, you do need to tell others about your business. Be active at promoting it by simply telling people about it. For example, if you are meeting the parents of your child’s friend, introduce yourself to them. When the question of “what do you do” comes up, inform them. Many times, this is an easy way for you to build your business relationships up.

#101: DO NOT HIDE IT: ASK FOR THEIR BUSINESS

Finally, the last tip that you will find for advertising your business in 2018 is to ask for the business of others. There is no reason to hide behind all the graphics and websites that you create. Rather, be sure to show others that you are in business and that you want to work with them.

It may be a handshake or it may be a phone call. It could be an email message or just a blog site. Include language that comes right out and says, “I would like your business.” That way, you are doing the one thing that people are truly expecting this year. You are being honest and upfront about your intentions.

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