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Than 2 Years Old

When you are first starting your resell rights business, you have a very important decision to make. You have to decide what product you are going to be reselling. This involves shopping around and doing a bit of research into the products you are interested in.

One of the biggest and most important rules of reselling rights products is to never invest in something that is more than 2 years old. There are many reasons for this.

A product that is more than 2 years old is out of date. It has stale content. It is likely to not even be accurate or provide information that is no longer useful.

The links in the product are probably dead as well. Basically an old product is not a good product.

If you buy a product that is more than 2 years old you will either have a lot of work to do to make it accurate and updated or you will find you have plenty of unsatisfied customers.

The Internet changes fast and therefore the information in a resell rights product become outdated quickly. Websites move or change their address, business close and what once may have worked doesn’t work anymore.

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No matter what subject matter you are dealing with, information becomes dated fast and you have to be aware of that, especially when dealing with resell rights products.

In order to avoid buying a product that is more than 2 years old, you need to take a few steps. It may seem easy to tell if a product is more than 2 years old, but that is not the case, especially with resell rights products. You can not always trust that the date or dates listed in the material is accurate.

As products switch hands from reseller to reseller, things can be changed.

The links or the information even can be altered, depending upon the resell rights of the purchase. In any case, the original information in the product may not be what you get from your purchase.

You have to pay close attention to any dates found in the product and any other information that may signal how old the product really is. You also have to verify the information for yourself.

You should check out the links and the information before ever buying the product. You can not always trust the seller whether they are being honest when they tell you the product is new or updated.

The bottom line is that it is your responsibility to make sure you are buying a product that is not more than 2 years old. You have to ensure that you are getting fresh content. It is your reputation that is on the line, not the reputation of whomever you bought it from.

Your customers will hold you responsible. It is much better to take the time to research the product before buying then to deal with unhappy customers later on.

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Chapter 11

Always Look Out For The Terms