Offer Freebies At No-Cost or Little Cost
27. Buy electronic products with resale rights
A resale right gives you the right to redistribute and even sell a product that you just bought. For example, if you bought an eBook with a resale right, you can sell or redistribute that same eBook to your customers. Products with resale rights make a good giveaway to customers. You only need to make a single purchase.
28. Advertise package-included items as though they are freebies
Some products include extra items in the package. For example, laptop suppliers may include an antivirus program, free compact disk reader, free mouse, and free speakers into the package. When advertising the product, you may say: "Laptop with free antivirus program, free disk reader, free mouse, and free speakers". This will make the item sound and look more enticing.
29. Ask your supplier for freebies
Sometimes, you do not have to provide the freebies yourself. Try asking your supplier if they can include some free stuff into their products. This way, it will be your supplier that will absorb the cost of free items and not you. If you and your supplier have been doing business for a long time, it is highly likely that they will grant your request. This is why it is also important to have a permanent supplier or long-time business partners.
30. Offer free services instead of free items
Free services may include free cleaning, free maintenance, free reprogramming (for computer products), and the like. The beauty of offering free service instead of free items is that it makes your product look more attractive and yet only a small percentage of the buying customers will actually avail of the offer. Just make sure that you have the resources to provide the promised free service in case a customer seeks to claim the free service.