I will never recommend this type of affiliate
marketing to any of my friend. Because, you never
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know what will happen next. You don’t have any
control over your business. If you consider affiliate
marketing as your full time job, then you must have
a control over your business.
In this model,
1. You don’t have any control over your
business.
2. You only get the front end commissions.
3. You must spent money for traffic as long as
you need income from this method.
4. You will not have access to the customer you
directed to the sales page.
5. Offer may be withdrawn anytime, or payout
might be lowered.
6. Affiliate network might rip you off.
7. You competition will also try the same
advertising methods you use. That way the
amount spent on advertising might increase.
8. You can’t share the offer you are promoting
even to your friends.
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The number one flaw of affiliate marketing is the
customer doesn’t belong to you. When you make
an affiliate sale, you get a commission for your
efforts. The problem is this commission is all you
get. What you don’t get is the customer. He belongs
to the company that paid you the affiliate
commission. The companies will then go and sell
additional products to the customer and you won’t
see a dime of it--even though you were the one
who brought in the customer.
Real businesses are built on repeat customers
buying more and more stuff from you. How long do
you think you can stay in business by using a
business model that tells you to spend money on
advertising to get a customer for someone else?
The secret to making money online is that the big
money is not in the initial sales. The big money is in
the sales after the first sale. The problem for you as
an affiliate marketer is you only get paid on the first
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sale. Have you ever wondered why there are
affiliate programs that pay 100% commissions? It’s
because they’re making a killing on the backend,
which they don’t have to share with their affiliates.
The backend income is why successful affiliate
marketers eventually develop their own products
for affiliates to sell.
To be in business for years, you have to follow a
right affiliate marketing model. I follow the one
below.
Consider you run a restaurant; can you survive in
business if only new customers come to your
restaurant and you don’t have any repeat
customers? Any business can’t survive only with
new customers. You will need your customers to
come back to you for more.
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So in any online business, how can you get your
customers come back when you have a new
product? It is by retaining their email addresses.
How is it possible? You must send them to a
squeeze page before directing them to the affiliate
offer page. First collect their email address and then
direct them to the offer page. This way you’ll get
the affiliate commissions and you can also promote
your future products to them. To direct a customer
to an affiliate offer, you will spend lot of work and
money. If you retain the customer you need not
spent the same amount of time and work the next
time you want to promote an offer.
Right Way of Affiliate Marketing:
1. Select an affiliate offer to promote.
2. Create an e-book to offer to your subscribers.
3. Create a squeeze page offering the free e-
book.
4. Capture the emails of the visitors.
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5. Deploy and email auto responder to build relationship with your subscribers.
6. Recommend affiliate products to your
subscribers.
The main difference between this model and the hit
and run model is that you retain the customer in
this method. You can promote any number of offers
to them, as long as they remain as your subscriber.
Success Is In Your Email List
All the successful affiliate marketers have an email
list. You might have heard the term “the money is in
the list”. Yes, the money is in the list.
If you want to become a big affiliate marketer, you
absolutely need an email list. That is your customer
base. Without one,you’ll just be another hit and run
affiliate marketer working for peanuts. Stop
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building other people’s customer base and start
building your own.
My recommended email service is Aweber. I’ve been using them for years and they are by far the
best in the business.
Aweber offers a $1 trial account for all new customers. The account is just like a normal Aweber
account and includes unlimited email campaigns,
newsletters, broadcasts and follow ups. It’s a great
way to test drive Aweber to see what it can do for
you. Your satisfaction is guaranteed. If you find that
email marketing is not for you, contact Aweber
within 30 days and they’ll give you the $1 back.
How to Setup Your Squeeze Page
I used Leadpages to create stunning landing pages.
You can use it to create sales pages, email capturing
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pages and squeeze pages. It is very useful and a
must have tool for affiliate marketers. Aweber
works very easy with leadpages. It is just like a one
click integration to insert aweber form in leadpages.
The LeadPages interface makes it super easy to add
custom titles, headlines, copy, and video. The
system integrates with all major email marketing
providers, including Aweber. With LeadPages, I’ve
been able to create new landing pages pretty much
on the fly. This has allowed me to test and tweak
multiple landing pages to find the highest
converting one.
LeadPages and Aweber are two must-have tools for
all Internet marketers. Super easy to use and no
coding knowledge required. I wouldn’t have a
million dollar Internet business without them.
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Creating Your Own Info-Product
Info product can be anything like ebook, videos or
software. I can even sell the ebook you are reading
now. Creating and selling your own Information or
Virtual product is the most profitable business in
the world. Because you don’t have any cost of
operation in this business. You will only have the
cost of setup, once you setup thinks or create your
product and list them for sale, everything
afterwards is profit. Unlike physical products, you
need not spend anything to deliver your product.
For e.g. I need a web hosting server where I can
store my virtual products for the users to download.
I use Hostgator and Bluehost for my hosting needs. I pay the same price, doesn’t matter if it is 100
downloads or 100,000 downloads. Making your
own information product is the most profitable
business, but not everyone can succeed making
their own products.
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Most Popular bloggers do not create their own
products because of various reasons.
1. You must have a popular brand name to market
your product. Unless you have a 100,000+ size
email list or maximum advertising budget, it might
be tough for you to market your product yourself.
Otherwise you need affiliates to promote your
product. Popular internet marketers will already
have established connections with many affiliate
marketers. Hence they can easily market their
products.
2. Initial cost of product creation is way high than
you would imagine. You need to setup a sales page,
sales videos, content writers; advertising and so
many other costs are associated with it. Further,
you just can’t sell only one product at a time. If you
do it that way, you will leave a lot of money on the
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table. You need a product in front, then an upsell
and may be another attracting offer at the end.
Creating multiple products is very essential to make
the maximum out of the traffic you receive from
your affiliates.
If you have the start-up funds and the branding
power, then creating your own information product
is the most profitable of the five business models. If
you enter into internet marketing, you must
eventually create a series of products that provide
value to your customers. This way you will also
elevate your brand name and also enjoy maximum
profits than any other business model.
To start down the information product super
highway, I highly recommend your first product be a
free eBook. You can either sell it for a small fee, or
give it away for free to build your email list. Down
the road, you can turn the eBook into a real book
with Amazon Create Space. The book will be the
start of your brand-building process.
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