The Facebook Secrets of the Super Stars. How to generate 50100 leads per day
There’s a pertinent reason for every challenge
Learn to take risks, marketers are willing to be utterly wrong then try something different no matter what
Reinvest ALL money back into advertising and list building AS FAST AS YOU CAN
Having a lead to close into network marketing business is just one way to make
CAPTURE PAGE: Headline, Video Call to Action, CTA and then Opt In e.g GET VIDEO NOW, INSTANT ACCESS
The Anatomy of Success = METRICS, important to understand Marketing is a science, its your job to understand this science The number of total unique visitors divided by opt-ins = Lead Conversion Rate
Number of leads divided by total number of sales = Sales Conversion Rate
Ad spends divided by number of leads = Cost Per Lead Ad spends divided by total number of sales = Cost Per Sale
These are the most important metrics to understand in marketing
Secret 1 = Advertise INSIDE of Facebook’s platform, keep all the traffic inside of Facebook, when you send traffic outside of Facebook they don’t like it, i.e send traffic to inapp custom tab inside Facebook page Customize your ad = upload image, type headline and then type text, precise interests (e.g Tony Robbins, ACN, Jeunesse (target other network marketing companies or entrepreneurs), create an audience and build a relationship with them
Rule 1 in Business is Modeling: you need a coach
Social Brand Acceleration: 600,000+ Likes on
Facebook with Zero Marketing Dollars
Don’t do it unless you’re serious
Social media is not a magic bullet or campaign
Takes dedicated resources and budget and must be honest, unique and compelling, is not for everyone or all businesses in their frame of mind
GOAL: Pull Marketing vs Push Marketing
Build the strategy - positioning (define the market, identify the persona in that market and identify their pain), messaging and value proposition Build the guts - create pages/accounts, write unique articles/posts Test, test - voice/tone, language, frequency (3-5 times a day), content type/media
65% monthly return rate - reach plus engagement
Network and partner with key influencers, connect and build two-way credibility
Further your message and success
Don’t let negative responses control you
What matters most online is CONTENT
What works as CONTENT is Unique, honest and transparent, creating emotional responses, continuous engagement, cross-posting content with individual follow-up, 80/20 rule (80% of content is valuable to your audience, 20% of your content valuable to you You’re gonna spend a lot of time and money building your brand What doesn’t work as CONTENT is: selling/hawking wares, thinking of you first and audience second, outsourcing completely, general or previously used content, be wary of social media experts Best PRACTICES: Don’t start something you won’t continue, build and maintain an editorial calendar (Excel spreadsheet, write posts on Sunday, write 3 weeks out, through that process I’m ready to come up with new content), needs to be organised, creative phrasing, not a one-way effort, engage your audience, phased approach - one effort at a time
Photos are shared 10 times more than text
Best time to post is between 4pm - 6pm Pacific Time
Wealth Hacks
LESSON 1: Harnessing the power of live events
LESSON 2: Engineer Credibility
LESSON 3: Your wealth vortex: making joint venture
* Your Systematic 4: find 4 millionaires to network with
* Events are the easiest way to create joint ventures
* Leverage the skillset of multi-millionaires
LESSON 4: Everyone had an optimized sales funnel
Have an optimized sales funnel
Squeeze Page > Presell > VSL > Webinar > Auto Follow Up > Email Autoresponder Follow Up > Video Series > Authority Positioning > Conversion Mechanics > Repeat Sales > Backend Profits Maximisation
* The high converting it is the more cash you generate
LESSON 5: Every millionaire had this in common
* Investing in them and self-education
* Investing in courses, seminars, books, masterminds and live events