Wow One More®: Secrets to Win Big® from 13 Restaurant Leaders by Arjun Sen - HTML preview

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13

LARRY ZWAIN

HOW BIG LEADERS BUILD TEAMS

Larry Zwain has over 30 years of marketing and leadership experience in the restaurant industry.

He founded and served as Managing Partner of National Retail CONCEPT Partners, which provided services such as concept growth strategies, turnaround/reorganization/reengineering, interim executive management, and buy-sell/mergers & acquisitions strategies. Larry’s restaurant executive experience includes serving as Senior Vice President of Marketing for McDonalds, where he received the Effie Award for Advertising Effectiveness from the American Advertising Association, along with President & CEO of Boston Market, and President/COO of PepsiCo Restaurants International.

He is known for successfully repositioning brands, creating new product successes, team building success, and creation of high-performance environments to create energy and excitement.