Free small business marketing ideas: Sounds great, but does "free" mean worthless?
As each sentence passes, home based internet businesses make
more and more sense, don’t they?
People have a small enterprise of some sort and are afraid of its
stagnating, of staying where they are. As a matter of fact, with the world
economy in tatters like it is right now, can it get worse and thus make
their revenues even smaller?
Yes, things can get worse, much worse, but that is not in the scope of
this article. You have a product or service that you are selling and you
want to sell more of it.
If you sell something that you manufacture: Here are some things for
you to consider before examining any free small business marketing
ideas and more online business optimization:
Can your home based business online business handle a large increase in
orders?
Do you require a great deal of lead time to train new employees if your
online ideas skyrocket and you need to hire?
I am sure you would want to keep increased sales in your pocket, not the
pockets of employees, so, is there any product or service that would add
value to what you are doing right now and that which would not require
hiring?
In a moment, your subconscious mind is going to get more and
more ideas for home based internet businesses. Exciting times,
aren’t they?
The best small business ideas to increase any business involve affiliate
marketing.
Basically, you become a sales agent for someone else. If you sell
bulldozers, you might become an affiliate for a company selling
bulldozer garages or bulldozer trailers. If you own a corner convenience
store, you might want to add a particular item to your inventory and go
with Google Local Searches (it's free and very effective). This also
applies if you are a trades person or professional like a plumber, a nurse
or a lawyer.
If you are selling something that someone else manufactures and you
grow because of your hard work and cleverness, consider these possible
problems as you build your internet online marketing advertising
business portfolio:
Starting now, more and more, you will visualize all kinds of
home based internet businesses. Is there an end to the
possibilities?
Do you have room and money to handle the extra inventory?
The subject of hiring creeps up again.
Can you handle the extra customer care issues like complaints and
returns?
What if your supplier shuts down on you? Do you have a back-up plan?
And so forth. I'm sure you can think of many other possible problems.
Again, the affiliate business model is the best for you and I urge you to
get more information on it. It is the wave of the future, risk is zero and
the sky is the limit. Do some research on it and blend the concept into
your small business ideas.
Here are some free small business marketing ideas to get you started:
And I wonder if you’ve already begun to notice the fact that you
have already seen many home based internet businesses? How
many sites have you visited? Which are home based?
1. Register with Google Local Searches. (Free, easy to use and highly
effective)
2. Start a small news letter or online magazine (called an ezine) to give
out handy tips on whatever kind of business you are in. They are easy to
set up if you offer a free incentive for people to sign up for it and put out a free issue once a week, a month or whatever.
3. A lawyer could give his readers information on the latest laws relating
to his specialty like estate planning.
4. A bulldozer dealer could give tips on the latest lubricants,
environmental and labor laws for your area. People love these and you
cannot believe the trust factor that the regular contact builds in your
subscribers and just naturally builds online business optimization.
5. Buy a video camera (a cheap one will do fine) and make your own
informative videos on anything pertaining to your product or business.
Offer them free on the internet or sell them. The choice is yours.
6. A plumber might offer simple tips on how to repair a leak. If the
reader can't do it, you just picked up a service call. What a great add on
to a home based business online business! A bakery could offer free
recipes or cooking classes. Why not charge for the video cooking
classes? People love quality instruction in the comfort of their own
homes. Be funny, don't worry about mistakes and have fun.
I want you to think about the term “ home based internet
businesses.” What does it mean to you now? Is the definition
changing?
7. Go through your list of previous buyers and ask yourself this question:
"If people who bought (whatever you are selling), what else might they
be interested in?" If someone bought a used couch from your used
furniture store, they might like to buy a book or ebook on furniture
recovering or a catalogue of fabrics that you can be an affiliate for. Give
people that "aha!" feeling and you will win their business for life.
An excellent example of what I am talking about is a lady I know who
lives in a small town. She had a small business in her home where she
sold health foods and vitamins.
She built up a list of free small business marketing ideas, thought about
what was her best marketing bet and set forth into the world with an
open mind.
She struck a deal with a company, learned how to build a simple web
site and learned the ways of the web. Now, she is earning in the low six
figures. People come to her site, see what they want and order directly
from the manufacturer. They ship, collect the money and handle all
customer issues and pay her commission every fourteen days. It's all on
autopilot. This is affiliate marketing. Want free small business marketing
ideas? There is an excellent example of the small business ideas you are
looking for explained in two paragraphs.
Do the research.
And can you remember when home based internet businesses
seemed an impossible thing for you? Is that still the case?
In conclusion, there are many viable free small business marketing
ideas. Marketing is important, but so are all the other things mentioned
above like cost of inventory and so forth. If you are just starting,
consider the above as you build your list of small business ideas before
doing online business optimization.
Online Business Optimization – The Internet Online Marketing Advertising
Business – End chapter 13
Online Business Optimization,
Home Based Internet Businesses,
The Home Based Business Online Business Opportunity,
And The Internet Online Marketing Advertising Business