Incorporate Online Business Optimization Into Your Internet Online Marketing Advertising Business by Smokey T. Johnson - HTML preview

Chapter 24

BUM Marketing

What is BUM Marketing?

Marketing programs come and go. Some of them breed a lot of success

and others don't fare so well. In many cases, there is a lot of expense

involved to sign up for a program, get the materials and set up shop.

None of this is true with BUM Marketing.

And yet you’ve experienced that many times when you had

hoped at a solution for yourself, nothing like home based

internet businesses ever came up.

As a common sense approach to creating an ongoing revenue stream, the

basic concept of BUM marketing is to make good use of the resources

that are already available on the Internet. The great thing is that using

these resources requires little on the part of the user, other than free

registration for revenue generating tools, posting free articles, and being

inventive with online business optimizatio

The name comes from the belief that you could take any bum off the

street, trot him or her down to the local public library and onto a

computer, and help the individual develop a revenue stream that would

begin to bear fruit within a very short time.

The free online training is not just a teaser designed to entice people to

buy an e-book or sign up for some marketing concept. There is actually

a great deal of usable information included in the course.

You can learn some valuable information about how to use Google

search engines to your advantage, some great places to create how to

articles and incorporate keywords that will result in some excellent

income opportunities. A lot of expertise is shared that was gained by

trial and error, and helps people to sidestep situations that could slow

down the process of building a successful home based business online

business..

For those that may wonder how to go about getting the most from

keyword optimization, the video provides a perfectly simple and logical

way to uncover phrases that are sure to be attention grabbers and get

your internet online marketing advertising business to the top of the

search engines. He uses a method that anyone can use, and curiously

enough, one that not that many people actually think about using.

Soon you’ll sense homebased internet businesses as a normal

part of your everyday life!

Of course, this is true of quite a bit of the information contained in the

BUM marketing course; it is all out there, but before this video, nobody

took the time to put it together in such a logical and straightforward

manner.

There is one word of warning here. The video does not present a get rich

quick marketing scheme. There is some work involved with the BUM

marketing method. It requires establishing the portals for revenue

generation and then also researching and writing copy that provide

opportunities to prompt folks to visit those portals.

This is not a program where you fill out a couple of blanks and consider

yourself done.

Be prepared to put in some time getting started and in getting your

online business optimization in order. Also, while the odds are very

good that you will see some revenue in a very short time, don't expect an

avalanche right out of the box.

Like any home based business online business, it will take time to build

up those revenue streams. The video makes this clear and also offers

helpful ideas on how to incrementally increase your web presence and

over time establish a nice steady income.

And you’ll be surprised to discover how quickly your regular

efforts will yield results in your home based internet businesses.

For people that have tried online affiliate marketing and not done very

well, BUM marketing may be just the approach you need to think about

in order to get moving again.

Anyone what is interested in giving affiliate marketing a try should take

the time to sign up for this free course and soak up this excellent

process. It has been the stepping off point for many a successful internet

online marketing advertising business.

BUM marketing is easily one of the most comprehensive, yet most

common sense approaches to affiliate marketing to come down the road

in a long time. Check out some of the reviews of BUM Marketing

available online, as well as visiting the BUM marketing web site. It will

be time very well spent.

How to Apply the BUM Marketing Method to Increase Affiliate Sales

There is quite a buzz about the BUM marketing method these days and

rightly so. BUM marketing is easily the easiest marketing method to

follow. As developer Travis Sago states on the BUM marketing web

site, this is something that anyone with some time, an Internet

connection, and the ability to employ a logical thought sequence can

accomplish.

And I’m sure you’ve felt that others envy your home based

internet businesses ideas and the changes they will bring into

your life.

Within this context, the use of several of the approaches found within

the BUM marketing approach can be used to increase the sales potential

for any affiliate marketer and result in an enhanced revenue stream due

to enhanced online business optimization.

One of the key components of any affiliate marketing program is to find

ways to get the right people to click on ads. Generally, this means

driving people to the pages where the ads are housed and keeping their

attention long enough for them to spy the ads and decide to give them a

try. One of the main ways to accomplish this is with the use of keyword

optimization.

Contained within the BUM marketing method are some simple tricks to

uncover key words and key phrases that regularly result in a lot of hits

on search engines. This is jet fuel for any home based business online

business. Making sure that the content of the web page where the ads

will reside is rich with those key words will make it much easier for

people to find the pages online and will increase the chances of them

clicking on the ads.

And can you remember when you decided that you finally had

enough, that home based internet businesses were the wave of

the future for you?

As Sago points out, there are several places around the Internet that

Google seems to love, and getting content on those sites is free. All you

have to do is contribute content, arrange for the ads associated with your

affiliate programs to pop up on those pages, and you are off and running.

The BUM marketing concept also has a recommendation when it comes

to writing your content. Borrowing the principle of KISS from public

speaking programs, you want to keep the content simple and fun to read.

How to topics are great and a format that includes quick and easy

reading sentences and bullets will go a long way toward becoming

favorites on search engines? As Sago makes clear, it is not necessary to

create a doctoral dissertation in order to write a piece that is informative, interesting and has plenty of key word enrichment. Generally, an article

that is between two hundred and five hundred words will do the trick

nicely. A neat way of generating internet online marketing advertising

business traffic.

And you will begin to decide to get moving quickly in starting

your own home based internet businesses.

Placement of the content is also very important if you are to hope to

bubble to the top of the search engine listings without having to pay for

the privilege. From this perspective, there are several article web sites

that welcome contributions by people who can put together a credible

string of sentences.

While the sites do not pay you for the content, that is perfectly fine in

this instance. What you want is a slot on a web site that is loved by the

search engines and will allow affiliate ads to run along with your content

as part of the online business optimization.

Identifying those web sites and contributing that free content, then

placing your affiliate ads to run with your content will result in much

more income than developing your own home based business online

business and scrambling to find ways to get noticed during searches.

The overall emphasis in the BUM marketing method is to make the best

use of resources that are already in place on the Internet.

By using online tools to identify popular keywords, writing short articles

that will include those keywords, and placing the content on the right

web sites, you will be well on your way to making a nice amount of

sales each month with your affiliate marketing programs.

And the longer you dilly-dally, the longer it will take for your

home based internet businesses to flourish and prosper!

Recommended BUM Marketing Resources

One of the great things about the BUM marketing method is that the

process relies on the use of several identifiable resources. Here are a few

examples of online business optimization resources named in the Bum

Marketing materials that can result in the generation of additional

revenue for your affiliate marketing programs.

One of the cornerstones of the BUM marketing method is the creation of

helpful copy that will make the most of keywords and key phrases. In

order to determine the subject matter and appropriate key words to use,

BUM marketing uses a program called Adwords Analyzer, which you

can find here: www.adwordanalyzer.com/. This tool is the bedrock on

which a solid, concrete foundation for your home based business online

business can be built

Keep in mind that Adwards Analyzer is not free software. You will have

to pay for the program download. However, as is pointed out in the

BUM marketing method, this is something you can put off until you

have some steady income rolling in.

In lieu of using a software program to come up with keyword ideas and

article topics, you can simply use your search engine to locate topics that

have somewhere between a thousand and five thousand optimized

results when used for a search.

Your mind perceives home based internet businesses as doable

and something you can do, doesn’t it?

As BUM marketing strategies make clear, this is not a case where the

more the merrier.

You want to find a niche market where there is a good chance that your

subject matter will bubble to the top of the search engines. Using the

right key words along with the right topics can go a long way in making

that happen.

Second, BUM marketing recommends several article placement sites as

being much loved by the folks at Google. These sites also are set up to

allow you to make money via ads placed on the page along with your

article.

Among the sites recommended by BUM marketing are

http://www.ezinearticles.com, http://www.goarticles.com, and

http://www.searchwarp.com. These are very easy to establish a writer

account with and you can have content online and on its way to showing

up in search engines within twenty-four hours.

And I’m sure you’ve felt the pull of home based internet

businesses at a deep, emotional level, haven’t you?

You have started your internet online marketing advertising business the

first day aboard!

Sites for posting ads are another recommendation featured in the BUM

Marketing method. One site in particular, UsFreeAds.com is considered

a good bet, as it allows for direct linking to the merchant. All you have

to do is write a short paragraph to go along with the ad, using important

keywords to capture the attention of the search engines, and you are

ready to roll.

This is an excellent first step for new affiliate marketers that may be

intimidated by the idea of writing a whole article the very first time.

The BUM marketing method involves the efficient use of a lot of

resources that are already in place on the Internet and reduces the need

to know a lot about online business optimization. While they also

include suggestions for resources that may cost some money, the method

does not require those resources in order to work, so they can easily be

integrated into the overall program at a later date.

By working with the free resources mentioned in the BUM method, it is

possible to create a steady revenue stream and grow your internet online

marketing advertising business to the point that investing in additional

software or online programs becomes practical.

YES! TAKE ME TO VOLUME 1

Online Business Optimization – The Internet Online Marketing Advertising

Business – End chapter 24