A blog/ microblog are websites maintained by a person or a group of people sharing and expressing useful information to show their expertise to the world.
WordPress20 is an online blogging platform for internet users. There is no cost required for their standard services. The site provides a very user friendly platform to create, update and analyze your blog/s. Small businesses may choose this type of internet platform to substitute the method of creating their own official WebSite. Twitter21 on the other hand, is a MicroBlogging platform for internet users. No cost is required to make an account and be actively participating on the website.
The differences between a blog and a microblog are the amount of text to be inserted into each post. A Blog allow users to share large amount of text with multimedia uploads. A microblog allows users to share text-only content with a limit on the amount of words.
Four ways of using a Blog or a MicroBlog:· Monitor what’s being said about you, your products, your company/ organization
· Participate by Involving in other people’s blogs or replying to people’s comments
· Working with other known bloggers to advertise your company
· Shaping conversations said about you by participating in your own blog