List Boosters by Malkit Ram - HTML preview

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7 Ways To Generating Unstoppable, Targeted Subscribers In Any Market!

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Introduction

I want to welcome you to this special training presentation.

I’m excited about being here with you and that I’m going to share some things with you that I’ve learned in the past few years – the hard way.

What I’m about to share with you is 7 simple list building ways that’ll add 100, 1,000 even 10,000 new subscribers to your list in a very short period of time.

I like to call it the “List Boosters”.

 

Even if you know one of these methods, there’s six more ways to reach more subscribers.

 

So without further delay, let’s get started…

“Everyone Forgets About Their Backend – That’s Where Most Action Takes Place”

No, I’m not talking about your own backend; I’m talking about your product's backend – Your “Thank-you” page.

 

In this strategy, I’m going to show you how to collect a list of hungry customers just waiting to buy from you.

 

In many cases, I've had up to 100% of the people who bought my product also optin to my free newsletter.

But what if I hadn’t placed the optin form after they purchased? I would have lost them forever, rather than gaining life-long, loyal customers!

The idea is simple…

On any of your “download” or “thank-you” pages, simply place your mailing list information and optin form after you place the links of the actual product they purchased from you.

You can also place it BEFORE your customer even downloads the product from you. This forces the person to optin to your list.

Here’s an example of an optin form on a product’s download page:

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Now, you don’t actually have to use your “main” autoresponder for them to optin to. You can create a new autoresponder just for your “paid customers.”

And, as simple and quick as that, you’ve got a list of hungry customers just waiting for you to release another killer offer. It’s a very valuable asset.

Using this method alone has gained me an extra 2,677 new subscribers (actual paid customers) to my mailing list.

“Most People Know ‘Jack-In-The-Box’ But Never Use The Poor Guy”

You’re probably thinking “What the heck are you talking about with 'Jack-in-the-box'”?

 

You might or might not know it, but a Jack-in-the-box is one of those clowns that pops out once you've wound up the box.

 

In marketing, it’s called a “pop-up” or “pop-over.”

 

The reason why I used this sort of analogy is because they both share very similar characteristics.

You need to set up the popup script (you need to unwind Jack). They both are annoying! Pop-ups are in the way of the main page (which is highly effective); and Jack pops out of his box with a laugh and grin, which is always annoying.

To make things better, it’s very easy to install a popover on your site. I highly recommend that you join and store all your autoresponders and subscribers with Aweber. For less than twenty bucks a month, you can get some really powerful features.

I personally use “Popovers,” rather than Popups. Yes, there’s a difference: A popover is basically another layer on your screen that acts like a popup, but in reality, is completely UNSTOPPABLE by most Internet browsers.

Popups, on the other hand, use javascript. Most browsers now come pre-installed with javascript blockers. The only way the user will be able to see your popup is to “enable” JavaScript. So popups could kill your conversion rate drastically.

We’ve got to use better tactics these days.

 

Your popup/popover should have the following elements to accomplish a high conversion rate:

A powerful headline
Must have at least four benefits – What’s in it for them?
A call-to-action to get them to subscribe. E.g. – “Fill in your name and email to gain access now!” A “Submit” button that does NOT say “Submit”. Use a small call-to-action text on the button. I use “YES! Let me in for FREE!”.

“Write Powerful & Useful Articles To Make Your Readers Take Action”

You might wonder what writing useful article has to do with building a list. Interestingly, there are a number of different ways in which they can be used to build a list.

The first way you can build a list with articles is to write them and then submit them to directories. This will generate some traffic to your optin pages from directories, gaining you more subscribers.

Some of my favorite article directories are:

http://www.ezinearticles.com http://www.goarticles.com http://www.articlecity.com http://www.ideamarketers.com

I cannot tell you just how powerful this is.

The second way you can build a list with articles is to optimize them for keywords in your niche and then add them as pages to your own site. After the search engines index your site, they will begin to send traffic to you for those keywords, gaining you more subscribers.

This method works best if the articles are optimized for keywords with little competition (i.e. usually ones that have under 2,000 searches).

Another way in which you can build an optin list with useful articles is to submit them to publications – both online and offline. This, too, will generate traffic to your optin page.

There's another way you can use articles to gain subscribers, but it is somewhat different.

 

Rather than using them to generate traffic, use them as a perceived value bonus that will get subscribers to optin.

Many marketers are now using this technique. Rather than sending their traffic to a sales page, they’ll send it to an optin page that offers a free “mini course” about the specific niche. It’s been proven to be quite effective in gaining optins.
All that is required with this technique is that you take 5 – 7 of your own articles and bundle them into a course – or you take 5 – 7 “free reprint rights” articles from a directory – and add them to a course.

You then advertise the free course in exchange for the optin. You can then advertise to subscribers during your course and after it as much as you wish, rather than making a single attempt on a low-conversion rate sales page.

Just make sure that you’re providing content-rich articles – not a sales pitch.

“Write Unstoppable Viral Reports”

If you really want to boost your list size in a short amount of time, your best bet is to write a viral report.

 

How does a viral report work? It's simple.

 

I like to use a cool and free tool called Open Office (It’s an alternative for Microsoft Office™)

1. Start by downloading the office software bundle for free at the following URL:
http://www.openoffice.org.

2. Next, open up the text editor in this program and outline a short 5-10 page report. Your best bet is to select a “hot topic” within your given niche (i.e. something everyone is talking about on forums).

3. Write the report in the Open Office text editor, using clean formatting, clear organization, and useful tips.

Make sure to include links throughout your viral report that point back to your optin page.

I would definitely suggest using at least one on the title page and one at the end of the report; however, ideally, you should find good places to plug your optin page all throughout the report.

4. Once you have proofread your report, you can simply hit the “PDF” button on left sidebar of the Open Office text editor. This will instantly turn your document into a PDF.

The next step is distribution.

In order for your viral report to be a success, you will want a large number of people to download it, read it, and then opt into your list.

Viral reports and ebooks are meant to be that – viral. So your main focus is to target a broad market.

I’m not talking about tiny niches like “Playing the flute”, I’m talking about a broader market. Instead of targeting those who only want to learn how to play the flute, target those who want to learn music.

So if you’re in the “home business” arena, you don’t want to just target “Affiliate Marketers”, you want to target anyone interested in making money at home.

So, this means you will need to get people to either give it away for you or sell it for you.

If you plan to give it away for free, contact your current list with the report and tell them they are welcome to give it away to anyone for free. Additionally, contact ezine owners and webmasters in your niche and ask them if they want a free report.

This is both a quick and effective means through which you can generate traffic for your optin list.

“Use Powerful Signature Files”

Sometimes the simplest, most obvious techniques are the most effective, even though they are overlooked as being invalid or unrealistic.

This is definitely the case with signature files. Most marketers overlook them as simplistic ways to get traffic and to build lists. This is because, they think, you are only getting subscribers every single time you post, rather than on “auto pilot,” as they would prefer.

Unfortunately, when it comes to marketing, hard work is often needed to deliver results faster and more effectively.

Using signature files requires some work, but if you already send out emails frequently and if you already post on forums frequently, it will require almost no work at all – and will yield results on a daily basis.

For the sake of this example, however, let's assume you're not constantly involved on forums already.

A good way to get your signature file on forums is to first search for them on Google. This is as simple as inputting “(add your market here) forum” without the parenthesis on Google, searching through the results, and bookmarking the best choices.

So for example, if you’re in the “bird” niche, you’d search for the terms “bird forum” on the search engine. You’ll get a rich list of related forums there for you to join.

I personally suggest looking at forums that have really low Alexa ratings (lower than 50,000) and active posters. Not all niches will have these forums, but if possible, you will want to find ones that have dozens of new posts and replies on the main forum each day.

The second part of this strategy is simple:

 

Add your signature to your profile and make it desireable.

Use some powerful line to draw in your readers – and then direct them to your optin page. If your list is free, include that, as it is likely to draw a lot of extra clickers. I’ll give you an example later on. In addition to posting on forums, make sure that you include a signature file in all of your business emails. This is especially true if you have multiple businesses in the same niche. It's a great way to cross-promote your businesses and your list.

These signature files have worked for me:

Email Signature

------------------------------------------------------------------------------Kind regards,
Your name

www.yourdomain.com
Internet Marketing Tips, Tricks & Techniques at: www.yourdomain.com

------------------------------------------------------------------------------

Forum Signature

Join the [YOUR NEWSLETTER NAME] FREE where I share my Insider marketing tips, tricks and techniques to help you grow and profit from your online business:
www.yourdomain.com

“Get Involved With As Many Giveaway Events As Possible – You Don’t Need To Start Your Own!”

If you're unfamiliar with give-away events, you're missing out on a huge opportunity to boost your list size in a short period of time.

 

How do these giveaways work?

You can start by either finding several partners who have products in your given niche or by looking for give-away events already going on in your market.

During these events, product and site owners will each contribute their own products to a massive give-away, which they will all promote.

Since a bunch of the top site and product owners in the niche are teaming up for a project, it will create a buzz that will be greater than the sum of the parts (i.e. than the efforts of each individual marketer).

You can then promote your optin list using this massive give-away. In exchange for all of these products from high-quality sites, which they will get for free, you will ask visitors to optin to your newsletter.

Not only is this great for the short term optins, but it is also an excellent way to brand your business – by putting your name next to the names of high-quality site owners in your niche.

Many niches don't have regular giveaways going on. If this is the case in your niche, be the first person to start organizing them – perhaps preceding the next Holiday.

A lot of giveaways nowadays run for a limited time only. This gives the majority of the market to join right away and gives the site owner the maximum amount of subscribers in a very short period of time.

So if you don’t want to miss out on any here’s what I’d do. I usually subscribe to as many lists of today’s top marketers so I can find out the latest giveaway events happening. If you have a decent list size, there’s no reason why the event owner won’t accept you as a contributor.
If you want to start your own giveaway, be prepared for a lot of effort and persistence to see results. But it doesn’t have to be that daunting.

Just make sure you have a plan before starting it. Such as JV’s to invite, website functions, payment processors, commissions, promotions and more.

If you want to contribute to a giveaway, make sure you offer something of value and if possible, something unique. This will get you the most amount attention and you’ll sure stand out from the crowd.

Here’s a couple of screenshots from my autoresponder which shows just how powerful this strategy really is.

 

“FreePLR” Giveaway: (14 day event only) 00004.jpg“Awesome Fun Gifts” Giveaway: (5 day event only)

 

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List Booster #7 “Add Your Opt-In Form To As Many Of Your Sites & Pages As You Can – Your Business Should Revolve Around Building Your List”

Of all of the list boosting tips I've given you so far, I would suggest this last one above all else – especially if your site is already receiving a considerable amount of traffic: add your optin form to as many pages and other sites you have as possible!

Many Internet marketers and Internet business owners make the mistake of creating an “optin page” or a “squeeze page” and leaving it at that.

Perhaps they will make an attempt to drive traffic to that optin page through Google Adwords or some other form of paid traffic.

 

This is often a senseless move, given the raw amount of traffic they already receive from search engines without advertising.

So rather than optimizing your site to send visitors to a sales page, use various forms of squeeze pages, optin forms, popovers, sidebar opt in forms, and popups to get visitors on your list.

Once those visitors are gone, they most likely won’t return unless they have a reason to return. That’s why you should grab your prospects information BEFORE you make any type of offer on the site.

From there, you can turn them into warm prospects and then sell to them on a monthly basis – guaranteeing you a monthly income - far better than attempting to do everything in one shot.

You can put your optin forms or just mention your newsletter/ezine on your contact list, your sales page, your download page and more.

 

Whatever you do, make it the most important part of your business don't leave that part to direct sales and customers' memories! Well, there you have it…7 list boosters to boost your subscriber base.

 

Let’s recap what they were:

1. Use your back-end – “thank-you” & download pages – for a highly responsive list.
2. Use friendly popups
3. Write or hire someone to write you a useful article
4. Write Unstoppable Viral reports
5. Use powerful signature files
6. Get involved with as many Giveaway events in your market or niche
7. Add your optin form to as many of your sites and pages as you can

If you feel overwhelmed by the information I’ve given you, don’t be. There were “7 ways”. So what I want you to do is at least use ONE way to start off with. From there you’ll build momentum and you can then use the other “ways” I’ve listed for you to build your list.

I’ve provided you with 7 of the best list builders I’ve used in the past so I know what I’m talking about here. Use all of the techniques I’ve shown you and I guarantee – you’re on your way to a bigger list and greater profits.

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