STEP-BY-STEP ACTION PLAN

OK. You’ve read a little about the web sites with which I have gained #1 search engine positions while remaining free from “Page Rank paranoia.” Now I’ll show you exactly how I did it using the same methods and techniques for each site.

I can’t promise it’ll work for you – but it has certainly worked for me. All I can suggest to you is that you give it a go. If you do, you will be able to promote your web sites effectively without getting all hung up in that “little green bar” and your PR – in my opinion, PR has way too much importance attached to it.

Right – here’s my plan. I’ll keep it brief and “no waffle!”

 

Step 1 – what interests you?

If you’re to put together a web site I’ve found it helps to make one on a subject you are interested in. Make a quick list of subjects you do feel strongly about, have a hobby in etc. Then pick one to “go with.”

Step 2 – get that domain name

Register a suitable domain name for your web site project. In my experience, finding a domain name relevant to the web site project has been very important. For example freepokerebook.co.uk, betfairtradingsoftware.co.uk, dogflatulence.com.

I register my domains through GoDaddy – extremely cost effective and a great service to boot!

 

Step 3 – built that web site!

I’ll assume you have at least basic web site skills and know how to put one together. However – a crucial aspect to building your site are the “meta tags” – simply bits of information hidden from your site visitors but read by the search engines and used by them to index and list your site with them.

Use words and phrases which are of relevance to the subject of your web site. This can be a bit tricky – though there is an excellent (and free) tool which will automatically generate your “meta tags” for you. It’s called Metty.

Why you don’t need a high PR! Step 4 – publish your web site on the internet

Basically – get a hosting account and upload your new web site on to the internet. Very exciting! There are thousands of hosting companies out there all offering a mind-boggling variety of services. In my opinion, one of the best is Lunar Pages. You could also consider GoDaddy as they offer hosting as well as domain registration. But I also recommend Lunar Pages.

Step 5 – make money from your web site

There are many ways you can make money form your web site. What works for me is to write an ebook, seed that with appropriate affiliate links, make some of them “brandable” then give the ebook away to visitors if they sign up to my mailing list. I can then communicate with subscribers to my mailing list by for example sending them information and occasionally promoting products they may be interested in.

Using the ebook I give away from freepokerebook.co.uk as a quick example:

• I wrote the ebook based on my own poker playing experiences and knowledge. No fancy software was required. Just plain old Microsoft Word which I then converted in to a .pdf file

• Included in the ebook is a statement that the reader has give-away rights, meaning they may freely give the ebook away to their friends, from their web site etc.

• Contained within the ebook are selected adverts/offers from leading online poker rooms. If a reader joins one of those poker rooms directly from the ebook, I get a commission from that poker room.

• As an additional incentive to the reader, as well as give-away rights to the ebook, I have made some of the poker room links “brandable.” In other words the reader may insert their own affiliate link in to the ebook at that point. The idea being that they “brand” the ebook, give it away and do so with the opportunity to earn poker room commissions because they now have their affiliate link in the book. I have increased chances of commissions because some of my own affiliate links are still in there. A “win-win” scenario.

• Making an “brandable” ebook is very simple. All you need is a great piece of software which make it a total breeze. It’s called ViralPDF and I strongly suggest you use it to make your ebooks truly viral.

Why you don’t need a high PR!

• Finally for this example, I use a leading autoresponder service to capture subscribers to my mailing list. It really is outstanding – you get unlimited autoresponders and newsletters, email templates to help you and reliable delivery of your messages. I cannot recommend this service highly enough and it’s an essential requirement. Check it out for yourself.

And there you have a quick overview of the process. I could rattle on for many pages about the various elements of it all but will limit it to the few paragraphs above.

But to “see it in action” for yourself why not visit
http://www.freepokerebook.co.uk right now, subscribe to the mailing list and get your hands on the free poker ebook.

You will then have a live example of a “brandable” ebook with give-away rights. You can brand it with your own affiliate links, give it away and (I hope) generate some extra income for yourself. And (I hope again) it gets your own “creative juices” flowing about how you can start to put together your own brandable ebooks – you have the “blueprint” for that contained in this ebook!

Ooops – almost forgot – step 6. I’ll cover step 6 in a new chapter on the next page. Step 6 is actually ways I promote my web sites without falling victim to Page Rank Paranoia. I think that’s worthy of a separate chapter – don’t you?

Why you don’t need a high PR! So now you’ve got your nice new web site on the internet. What next? Obviously you have to promote it to let people know it’s there!