Motivational Marketing Weapon #3: Have a Strategic Plan
Affirmation #280 is “I am building a lifelong strategic plan of action to accomplish my mission.” Do you have a strategic plan in place every day to receive and achieve supernatural miraculous eyeball-popping, people-stopping, jaw-dropping, abundant overflow in your life? If you don’t have a plan, then how are you going to achieve your desired result?
We live in a society where people want a life of convenience. We’ve all been in need of something before and make the decision to grab it at the local convenience store even if we have to pay more. It’s convenient and gives us instant gratification. Similarly, if we live a life of convenience, then we will definitely pay more for success and the instant gratification will only feel good for a little while.
For example, let’s say that you want to lose weight. Instead of a healthy diet and exercise, you grab the latest, greatest diet pill on the market. You lose twenty pounds in two weeks and you love how you look.
However within a few weeks, the side effects of the pill start to kick in and you stop taking it. You gain all of the weight back plus more and you are continually sick at your stomach. The pill was convenient, but you paid more for that convenience by gaining weight and jeopardizing your health plus the instant gratification didn’t satisfy you long-term.
Just think if you would have chosen to implement a healthy strategic plan of action to lose the weight. You would have lost weight gradually and developed healthy habits that last a life -time. That’s a very clear cut example of having a strategic plan of action versus a quick fix solution .
How does this apply to your business? It’s the exact same. You must have a strategic plan of action for building a successful business. Your intentional daily preparation will help you to maintain consistent focus going forward and keep you from flip flopping from one thing to another looking for a quick fix.
Your plan will change over time as your business grows, but the first step is to implement a strategic plan of action, which includes the basic fundamentals that we discussed in the previous chapter – be on time, dress for success, etc. Remember, there are no shortcuts or quick fixes for success. Do it the right way now so you don’t pay more later!