The first steps into clienthood.
Here is where you filter out all of the people who do not qualify for your help.
No more nightmare clients who want results without giving you any help.
Use our form to qualify YOUR clients. Collect THEIR combination of Goals, Content, and Targeting so YOU can be selective on who you work with.
If they submit unrealistic goals, say no.
If they don’t have any content, say no.
If they don’t know who their target is or how to spend their budget, say no.
When you bring on a new client you’ll be equipped to get some “easy wins“
for them right off the bat because you qualified them and understand their strategy.
Have them go through some sort of Strategy Evaluation. You use this to see if it is even worth your time to help.
Master Agency Management | page 33
