CREATE a startup checklist and weekly activities.
Once you’ve made your selection of the affiliate manager, it’s time to get her started quickly. There are two things you’ll want to provide to get things rolling...
1. Startup Checklist.
This will be a list of tasks you’d like the affiliate manager to do in initially setting up your affiliate program and/or revamping it for maximum effectiveness.
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A few activities include: setting up an affiliate center, submitting the program to directories, distributing articles and other content, creating training tutorials, etc.
2. Weekly Activities Checklist.
This will be a list of tasks you’d like the affiliate manager to do daily, weekly, bi-weekly or monthly to grow the affiliate program.
A few activities include: contacting affiliates, training affiliates, recruiting affiliates, answering support inquiries, adding to the affiliate center, etc.
You’ll need to provide her with a level of access needed – or, at a minimum, be available to perform “restricted area” tasks yourself. (I.E. Access to your admin panel, FTP details, sales reporting, etc.)