YOU DON’T:

5. FLIP WEBSITES

We heard that there is some money to be made on the Internet; later on we learn (by reading an eBook, listen to an audio, joining a coaching program, etc..) that one of the best ways to do so is by creating a website which sells an information product.

We do some research, and finally find a niche that we are somewhat passionate about or / and think that is very popular.

Then we pick a domain name for our website, purchase a hosting package, create a sales page, write an eBook (after maybe doing some research), create a 'Thank You' page, and maybe an 'Affiliates' page.

We also learn about Paypal, Clickbank, and paydotcom.

 

We decide on one of the companies, put a payment link at the bottom of our sales page, and wait for the money to roll in.

 

But alas, the money just doesn't come.

Because we learned some traffic generation techniques, we start creating articles, write blog posts, comment on other people's blogs, and participate on forums, and maybe implement some SEO tips.

Yet for some reason or another no one wants to buy our product.

Then gradually we lose hope, and before we know it we soon find ourselves on Google / Clickbank.com / the warrior forum / our email box, etc. looking for a new exciting way to make money online. This was my way of operation for years, and maybe some of you can relate to it.

I have gone through the all product creation process, that I have described above, to put my first eBook online:

 

The name of the eBook was:

 

'The Dating Doctrine'

 

Yes, my first eBook taught men how to attract women, and had nothing to do with website flipping.

 

Yet, no matter how hard I tried to make money with my 'Dating Doctrine' eBook I was only able to sell one copy for $27.

 

I was very frustrated, and had thoughts of stopping altogether.

 

Yet, luckily enough I have watched a clip that described the process of website flipping, and the rest is history.

 

I have put my website on auction, and started to receive bids.

Let me tell you that the feeling of receiving bids for something that I have myself have created was one of the most exciting experiences of my life.

The highest bid on the auction was $135, which I thought was too low, so I listed the auction again, and eventually sold the website for $220.

Was it a good price to sell my website for?

Some of you may say yes, and some of you may say no, and you may be both right.
I will now show you how I evaluate an eBook website with no revenue.

The first thing I do is look at my expenses:

 

Some expenses stay always the same, and some change.

 

For this specific website these were my expanses (I am selling my website on the Flippa.com auction website).

1) The Domain $10 – the domain is really the web address of your website. thedatingdoctrine.com is the domain in my example. This is one of the expenses that you can't avoid, and you will usually be able to register a domain name with a dot com extension (.com) for around this amount.

2) Fees ( around $40) – again another expense that stays the same. You need to pay $19 to list your website on auction (on Flippa.com) and you need to pay to Flippa a few dollars more (5%) if your website sells.

Moreover you need to pay a few dollars to Paypal for the transaction.

3) Graphics $90 – this is one of the expanses that you can play with. If you decide to create the graphics yourself you may pay only a few dollars for buying a few 'royalty free' images for your design, but if you hire a graphic designer you may need to pay $50 - $500 for graphics or even more.

The price I paid for graphics in this example was $87.

4) eBook – for thedatingdoctrine.com website I have written a 83 page eBook myself, so I haven't had any money expense (yet I did put in the time).
If you decide to outsource the creation of your eBook you will pay $60 - $500 (and maybe more) depending on who you hire.

5) The Sales Page Text – I have also written the sales page text, so again no money expense here, yet if I did decide to outsource the creation I could have paid anywhere between $25 - $2500 (and even more).

So, my actual expenses (not including my time & effort) to create the 'Dating Doctrine' website were $140 (I am rounding the numbers)

So, I sold the website for $220, and it cost me around $140 to create.

 

This means that my profit was $80.

 

As I said in the beginning this was the first website I have ever sold online, and since then I repeated the process many times.

 

The highest price I have ever got for this specific kind of website was $597.

If you are thinking about selling your website, I suggest that you go through my example to get a good understanding of what your website is worth.

Also realize that the money you get for your website isn't limited to what your website is actually worth.

 

As I stated above, the first time I have put the website on auction I only got $135 for it, and the second time I got for it $220.

Elements such as, how good you write your auction listing, how well you correspond with people who ask you questions during the auction, on what day of the week you decide to list your website, do you offer bonuses, and what kind of people are viewing your auction at that time period, are also vitally important.

Sometimes you only need two people who are passionate about your website to skyrocket your auction.

 

So, consider the figures I have written above as good guidelines, but realize that they are not graved in stone.

Click here for a short tutorial that will help you to list your website on Flippa (Flippa changes its website all the time, so the screenshots may look different, but the principle stays the same).

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