Article marketing is an incredible marketing strategy regardless whether it's for a high end product or in building a mailing list, and if executed correctly, it can be the primary Membership To The Bank | Page : 46
force behind generating consistent traffic to your membership website.
Article marketing is extremely easy to set up, and even if you aren't a proficient writer, you can easily outsource article creation to affordable, high quality writers.
Even if your budget is very small, there is no reason why you can't compile a small
package of articles, spanning from 300-500 words in length that are highly targeted and relevant to your squeeze page's topic.
The greater the number of articles in circulation, the more exposure you will receive, however you always want to focus on producing high quality content, rather than just on the quantity that is being distributed between these networks.
Since articles are available for re-print, where webmasters can use your content on their websites and communities, (as long as the Author‟s resource box is left intact), you will also be able to build additional back links from the websites that feature your content throughout their network.
Start out by submitting 3-5 articles every week, and before you know it, your article campaign will generate consistent traffic to your squeeze pages. As you continue to
expand on the number or articles in circulation, you will be able to generate more traffic on a regular basis.
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Just make sure that the articles you do submit into article directories are exceptionally well written and targeted.
After all, these articles represent you and your brand, and you want your readers to be impressed with the quality as they are likely going to base your other products on the information found within your article content.
Here are the top article directories that you should focus on submitting content to:
http://www.ArticlesFactory.com
http://www.ArticleDashboard.com
http://www.SubmitYourNewArticle.com
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The most important thing to remember is that you need to create a compelling Author‟s Resource box as this is the area where you are able to include a link to your website and direct readers to explore your own personal site.
Since the space allocated is quite limited, you need to focus on using a strong call to action that prompts the reader to click your link and visit your website.
The best way to go about creating your Author‟s Resource box is to think of it as a short commercial, where you are given a very limited time to explain the benefits and highlight the most important features of your product or service.
In addition, if you offer a freebie or giveaway within your Resource Box, rather than a direct pitch (such as directing your reader to download a free report or ebook by visiting your squeeze page), you will instantly maximize your articles performance in terms of driving targeted traffic to your websites, as well as in building relevant mailing lists of potential buyers.
Be sure to include your primary and long tail keywords within your
article's content itself, so that your article content appears within
search results for both the main search engines like Google.com,
as well as via the internal search utility on the article directory