A lot of network marketers make a very big mistake in their business. They don’t develop multiple streams of incomes and they rely only on making money through one source which is the company they are in. What do I mean?
Let’s say I am with XYZ Company. I feel that XYZ Company has the best reputation in the world, the best product, the best marketing plan, has helped millions of people in the world with the product and opportunity (you get the idea). Because I am so engrossed with my company, I refuse to engage other streams of income like buying or endorsing the other products of other companies. Some even go as far as to learn only within their own network marketing community only.
Let me emphasize once again. Network Marketing is a BUSINESS. You must be receptive to new ideas and constantly learn (even from other network marketing companies!)
As a businessman, you must be savvy enough to adapt to situations and do WHATEVER IT TAKES (as long as it is ethical) to get the job done.This means that your thinking must be flexible enough to come out with ideas that accomplish the following steps:
• Generate endless leads so you will have a large name list
• Create consistent Cash Flow to stay alive in Network Marketing
• Recruit downline and train them to execute all these steps How do we accomplish the following steps?
(1) Adopt the mindset of abundance. Help other people to get what they want and next time, they will definitely help you get what you want. Go all out to help others and don’t be stingy or calculative.
(2) Focus on developing a customer base by servicing them through the product. Focus on solving their problems with the product. Even if you have to spend time to build the rapport with the customer, remember that when the customer sees fantastic results from your product, they will sell for you willingly. A satisfied customer’s testimonial is very powerful. Repeat sales from the satisfied customer (and the people around them) will ensure a consistent cash flow.
(3) BARTER TRADE your company’s product with networkers from OTHER companies! If I have loads of stock from my company (either through purchasing in bulk or from my auto-ship), chances are, there are networkers in other companies are more than willing to trade with you since they have loads of stock also. With new types of stock in your hand, you are able to tap into other markets and build rapport with them so you can introduce them to your main opportunity. (If my company only sells cosmetics and no supplements, I can find a networker in the supplement like and exchange products to tap the supplement market.)
(4) Join affiliate programs online that generate cash flow if you are Internet savvy. Find affiliate programs that let you participate for a very low cost or free. Remember the principle that you want to generate cash flow and help other people solve their problems. This puts you in a position to once again, build rapport with your potential prospects and generates you leads. Viral marketing using e-books or e-mail is a good way to divert traffic to your affiliate programs and they cost very little.
(5) Give away free information on network marketing (there are lots of free or low cost e-books or viral marketing tools around the net) or write free articles on your products and post them to your friends, associates or families. For example: If you are in the health industry, write (or interview an expert) an article about general health issues or health supplements that will give your potential prospects awareness on their health and when they are curious they will ask you for more information. You can share your product with them afterwards.