You still need to be active on non promo days or else you will be in danger of being kicked out as someone that only wants to use the group for promotional purposes. So what do you do? Well you are still going to promote your content but do it in a smart way.
Content repurposing is the answer here. When you make posts in groups that add a lot of value then your credibility as a group member will increase. Other group members will begin to see you as an authority and this is exactly what you want.
So where do you get the content to repurpose from? Well the best place will be your website.
Assuming that you are an expert in your niche you will have posted some valuable content on your site. You can create posts in Facebook groups that:
• Summarize key strategies or outcomes of a post on your site
• Provide insight into the main points of a post on your site
• Provide new strategies and tips that are not covered in the original post When you are doing this you can legitimately provide a link to the original posts that you are repurposing. The group owner should not have a problem with this as you are providing value to the group as a whole.
So you need to start finding and joining related groups on Facebook so that you can provide value to them and enhance your status as an expert and someone of influence. Take your time over this strategy and it will work well for you. Promote when you are able and repurpose content as well.
Comment on other posts and contribute as much as you can.
In the next chapter we will discuss why you need to create your own Facebook Group to generate free traffic…
Creating your own Facebook Group is something that you must do to generate free traffic. It will tell people that you are worth listening too and provide you with all of the influence that you need if you do it right. You are in control when you have your own Facebook Group.
We recommend that you create a closed Facebook Group. Give your group an enticing name that will be appealing to your audience. Don’t try to be too clever with your group name. You want your group to be found if someone searches so add your main keyword in your group name. Use other keywords in the tags section for search as well.
A closed group has a more exclusive feel to it rather than an open group where anyone can join. By creating a closed group you will make your members fell protected and free to make any connections.
Don’t go for a secret group as these do not appear in searches and are almost impossible to find.
Now you need to take steps to optimize your group to attract members.
