The Internet Ideology - From A as in Advertising to Z as in Zipcar by Massimo Moruzzi - HTML preview

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Manifest Destiny

When Texas became independent from Mexico in 1836, many in Washington thought they should annex it to the United States.

In Manifest Destiny, John O'Sullivan wrote: "It is the right of our manifest destiny to overspread and to possess the whole of the continent which Providence has given us for the development of our great experiment of liberty and self government". [1]

In the '60s, Bob Dylan made fun of this idea with his song With God On Our Side.

But our current prophets are very serious about it. Marc Andreessen, co-founder of Netscape and a famous venture capitalist, said in 2011 that software is "eating the world". [2]

The prophets of the Internet of Things say that everything has to be connected.

Jeff Jarvis believes that we have an insane obsession towards privacy. [3]

Bruce Sterling is calling this line of thought "a Manifest Destiny for Silicon". [4]

We are told that we should not question anything because things are the way they are because our contemporary God, the Internet, has decided that they ought to be that way.


[1] Remini, Robert. A Short History of the United States, Chapter 4.
[2] Andreessen, Marc. Why Software Is Eating the World.
[3] Jarvis, Jeff. Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.
[4] Sterling, Bruce. The Epic Struggle of the Internet of Things.