The major area of growth
Facebook also depends heavily on mobile advertising and it generates a substantial amount of revenue. In the second half of 2015, mobile advertising accounted for 76% of advertising revenue which is quite large. The figure has increased significantly in just one year; from 62% in 2014 it rose to 76% in 2015. The company follows an effective strategy and it has understood the pulse of the users. Facebook has a total of 1.5 billion monthly users and over 1.3 billion users access the site from mobile devices. Facebook will only make bigger profits in the future and investing in their shares is a quick as well as an easy way of making money. It is a successful company and associating with them can be hugely beneficial to you.