Secret to Create High Converting Landing Pages by Rajat arora - HTML preview

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Hero Image Test (Shocker)

 

After testing the call to action on the homepage, we tried 3 different background images for a month and the result was unexpected

 

img45.png

 

img46.png

 

img47.png

 

Why did the plain background win?

 

If you notice on www.leadsquared.com the headline is dynamic, and that’s how we get the attention of all our relevant audience. The background was distracting and the text was not visible clearly on the faded images in the background.

 

Does that mean you do not need the image?

Maybe you should test img48.png