The first is to put up videos, and at the end of the video, instruct the users to visit your website. At your website, be sure to have an email sign up form to collect as many subscribers as you can to market to them over an over again.
© MMVII www.UndergroundTrafficBook.com Page 48 You may also want to use videos as incentives for people to sign up.For example, in exchange for a name and email address, you can send your subscribers a link to 2 sample videos which offer a sample of your product or some type of demonstration. This is especially effective if you have an information product and you can show one or two techniques to pique the prospects interest. Be sure to describe the videos and the benefits they’ll receive from watching them and you’ll likely increase your email list.
If you have an email list already, you may want to create a few videos of yourself and your product to help build a personal relationship with your subscribers. This may not be appropriate for all types of businesses, but there is always some way you can increase trust with video that shows your subscribers more about what you can offer them.
For example, if you were selling a series of cooking videos on DVD, you might find it useful to do a short series of YouTube videos demonstrating a few recipes and then direct watchers to your website where they could purchase complete DVDs. You might also have the educational videos embedded in your website to help show what you do to people who find your site in the search engines.
It helps to build trust when people see a sample and see that what you are offering is good.Anytime you can get a video testimonial for your product, it is always a good thing. We have seen the popularity of video testimonials for marketing seminars. W hy not put all of these videos on YouTube with the appropriate tags?
Testimonials recorded either at an event or simply by a webcam may increase your credibility and help people gain trust. If your customers are video users, you might offer an incentive for actually taking the time to do a YouTube testimonial for you.
Get Video Of Customers Using Your Product!Anytime a customer is willing to create a video of them actually using your product -that is truly excellent. This can be used is both for your sales materials on your website, as well as random people finding you on YouTube.
© MMVII www.UndergroundTrafficBook.com Page 49I’m going to let you in on a secret: Video is extremely popular these days, and if you want to build a niche video site, YouTube and other video sites have all the content you would ever need to create websites full of videos --And you can include both Adsense and affiliate links to increase your earnings.
I predict that we’ll soon start seeing lots of new video sites created from various videos about different niches. For example, you could create a site called ‘FunnyDogVideos’ and simply go to the various online video sites which allow you to embed their videos in your site. You would simply create a collection of the funniest dog videos you can find, and make a website out of it…Then you would add in your various revenue generating services such as Adsense and affiliate links (ClickBank or Commission Junction for example) to anything and everything that dog lovers would want to buy.
There are plenty of free video sites (we have a list at the end of this eBook) and it would be a piece of cake to find 100 funny videos to create a web site out of. People who upload videos to popular sites can usually choose whether they want other website owners to be allowed to embed the video in their websites…and most choose yes! In fact, you could do the whole thing in a day or two and update it every week (and send out email notifications to the list).
The important thing to note is how you embed the video in your site. W hen embedding videos in your site, it is important that you do your best to keep the visitors at your site, rather than them watching a video and then leaving.